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Spirited Mainstay

If Gay Gasper isn’t traveling to a fitness conference in one corner of the world or another, she’s probably working on a new DVD, book or other side project. This prolific IDEA World Fitness Convention® favorite works hard to stay current on research …

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Express Yourself!

I like to compare the process of building a business and personal life to the construction of a new home. First you have to examine your needs, values and boundaries. How big do…

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Avoiding Sales Mistakes

Sales
By C. Noelle Brownson, with Gary Harvey

Avoiding Sales

Mistakes

Sidestep the seven most common pitfalls in selling personal training services.

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If there is one thing we would like trainers to take away from our articles this year, it is this bottom line: Whether you like it or not, if you’re going to be a personal trainer, you need to know how to sell. You could be the best trainer in …

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Rhapsody in Bluetooth

Technology
By Joe Dysart

Rhapsody in Bluetooth
For wireless fans, devices that take the technology to the next level. If you’ve ever seen an otherwise normallooking person wandering through an airport seemingly talking to himself– and he has a funny piece of plastic hanging off his ear–you have already been exposed to Bluetooth…

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Are You Qualified to Work With At-Risk Clients?

Legal & Risk Management
By Sean Riley, MS, JD

Are You Qualified to Work With At-Risk Clients?
Why personal fitness trainers who work with postrehab and special populations are at greater legal risk themselves. Health clubs are becoming increasingly occupied by older clients and those who have special medical needs. This is partly due to referrals from physicians who have begun to appreciate the b…

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The Scoop on Running Injuries

PREVENTION

&

POSTREHAB
BY CATHERINE LOGAN, MSPT

The Scoop on Running Injuries
Help runners to avoid common injuries–and to cope with them when they do occur.
Running places extraordinary demands on an athlete’s body. Injuries can happen in many places, including the feet, shins, knees and hips. Designing a program that helps runners avoid or recuperate from common injuries is a great way to ma…

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IDEA Code of Ethics: Owners and Managers

As a member of IDEA Health & Fitness Association, I will be guided by the best interests of the client. I will provide facilities and staff for effective exercise and lifestyle programs; ensure that staff maintains the education and experience necessary to appropriately train clients; uphold fair business practices and safety guidelines; and use truth, fairness and integrity to guide all my professional decisions and relationships.

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Rounding Up Referrals

Training for Growth
By Sherri McMillan, MSc, and Alex McMillan

Rounding Up Referrals
Discover strategies for keeping training schedules full.

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Maintaining a near-capacity training schedule requires an entrepreneurial mentality. The personal training director needs to provide leadership and give trainers a reason for taking complete ownership of their individual schedules. Here’s what works wit…

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Rounding Up Referrals

Maintaining a near-capacity training schedule requires an entrepreneurial mentality. The personal training director needs to provide leadership and give trainers a reason for ta…

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Guided-Imagery Skills Relieve Stress

Do you include visualization in your mind-body cool-downs? Visualizing comforting images reduces stress levels—that much has been known for some time. Now scientists have verified that individuals who are skilled at “seeing” mental imagery reduce their stress levels more than those who are less adept at the task. The study, published in Alternative Therapies in Health…

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Express Yourself!

The Foundation
By Kay Cross, MEd

Express Yourself!
Show your true colors by creating a positive attitude, simplifying your life and carving out enough “me time” to stay on track with your goals. I like to compare the process of building a business and personal life to the construction of a new home. First you have to examine your needs, values and boundaries. How big do you want your home? What d…

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Rhapsody in Bluetooth

If you’ve ever seen an otherwise normal-looking person wandering through an airport seemingly talking to himself—and he has a funny piece of plastic hanging off his ear—you have already been exposed to Bluetooth®. A communications technology that enab…

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Pilates Effective for Low-Back Pain

Low-back pain is the most common cause of job-related disability in the United States, according to the National Institute of Neurological Disorders and Stroke. Among neurological ailments, only headache is more prevalent. As a mind-body exercise professional, you no doubt encounter numerous clients with varying degrees of low-back discomfort.
Recent research support…

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