Archive for November 2018
Transparency: The New Standard for Success
Many top business executives have shucked common practice and opened their books and boardroom doors to create greater company transparency. Can this emerging business standard really lead to greater financial success?
Read MoreCore Exercises to Boost Balance and Stability
Balance, which is essential for integrated movement, declines as we age. However, you can teach group fitness students how to maintain balance while also taking them through some fun, creative core exercises. Having a strong trunk and hip complex helps us maintain balance for years to come. In your next class, incorporate these multiplanar exercises targeting the core musculature and the gluteals. Each move is done in a standing position, and equipment is optional. Encourage attendees who struggle with balance to perform these exercises against a wall or while holding onto a barre.
Read MoreAdd Some Fun to Your Workouts
Do you remember recess? That break in the monotonous school day when you could run wild and free, lost in playful movement? The glory of the playground lingers in many of your participants’ memories, too, and you can help to recreate that experience by taking your next class a little less seriously.
Turning the group fitness studio into a playground is a great idea for stressed-out, time-crunched, social media-weary adults who need a break from responsibility. So grab a whistle, cue the bell and get ready to inject some fun into everyone’s day!
Read MoreElevate Your Career and Live Your Passion
Your purpose as an impassioned personal trainer, manager and owner is to deliver life-changing fitness experiences for your clients. Education is the key driver to success. Here are five tips from fitness professionals.
1. Recovery is critical.
Six Tips for Avoiding Holiday Weight Gain
No one wants to gain weight during the holidays, but it’s difficult to turn down all that scrumptious food and drink—and you shouldn’t! Forget denial: these six science-based strategies will help you enjoy the season healthfully without packing on the pounds.
Read MoreEmpowered Entrepreneur Podcast: Doris Thews
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Read MoreHow to Create a Client Base
Who do you most want to work with? Since you can concentrate on so many populations or specialty areas as a trainer, it can be challenging to pinpoint what you really want to do. However, if your focus is not clear before you create your fitness business plan, you won’t know who to reach out to, potential clients won’t understand what you do, and your business may be less successful than you want it to be.
Read MoreTime for New Equipment?
Evolve Fitness in Halifax, Nova Scotia, took a huge step this past summer, going from 2,400 square feet to 21,000 square feet. That meant a lot of additions, including new equipment. “It was an eye-opener, for sure,” said co-owner Matt Benvie about the process. Benvie’s experience—along with the wisdom of countless other fitness facility and studio owners—reveals some good lessons for any fitness entrepreneur who wants to add new equipment, whether it’s for a big-box gym or a small studio and whether you’re buying in bulk or buying just a few pieces.
Read More5 Top Trends in Older-Adult Fitness
The aging of the global population is single-handedly forcing and inspiring change in many ways—both obvious and subtle. The continued growth of the older population for the next 30+ years will influence the fitness industry in ways that we probably can’t even imagine yet. To help you prepare for this growth, here are some noteworthy aging trends (counting down from least to most important from a business standpoint) that could affect you over the next 5–10 years.
Trend #5: Brain Fitness Comes of Age
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