Business of Group Fitness
A Game Changing Partnership for Fitness Pros and Club Operators
Combining IDEA’s extensive experience in offering education, resources and community support for fitness professionals with CoverMe’s cutting-edge technology, this new strategic partnership is transforming how fitness professionals find job opportunities…
Maximizing Your IDEA Membership: Top 5 Most Popular Professional Resources
As fitness professionals, we know that staying ahead of trends, maintaining certification, and building a thriving business are crucial to success. At IDEA® Health & Fitness Association, our mission is…
Group Fitness Marketing and Social Media
Group fitness pros share insightful tips for mastering marketing and social media to build your classes and brand.
Specialty Certificates
Group fitness instructors share insight about choosing specialty certificates in group exercise and trends to look for.
2023 Fitness Industry Compensation Trends Report
This compensation trends report provides data on current wages in the industry as well as benefits and hiring and promotion criteria.
Successful Subbing for Fitness Classes
What are your best tips for subbing? Instructors share their pro tips for finding class subs and subbing for others.
Class Essentials
What “go-to” items and class essentials do you keep in your backpack or duffle bag? What’s in your professional instructor “kit” and why?
Group Exercise Cues for Success
Best practices for efficient group exercise cues
Lessons From Kenyan Runners
To get faster and chase their dreams, Kenyan runners have specific training habits which can benefit your fitness business and career.
How to Be a Better Adult Learner
Overcoming the discomfort of something new as an adult learner will make you a more competent instructor and advance your career.
The Major Roles of the Modern Group Fitness Manager
A look at the key reasons that motivate facilities to offer classes without a group fitness manage, and why this ends up costing more.
Evolution in Pandemic Teaching
Fit pros share how pandemic teaching changed their approach through embracing virtual classes and learning new skills.
IDEA World: Where Learning—and Success—is Limitless
It’s time we come face to face with, well . . . faces! We’ve done a great job with pandemic- mandated virtual pivots, but now we can turn our energy back to in-person learning—and the 2022 IDEA® World Convention is the perfect place where we can face the future together. Without hesitation. Without limits.
A Time of Renewal
Many of us in the industry have been feeling lost in the weeds after 2 years of constant turmoil. In this time of renewal, as you work to dig yourself out and sow new seeds of success, it’s important to use all the tools at your disposal so you can grow and flourish.
Billy Blanks: A Celebration of Creativity and Character
Billy Blanks was born with an anomaly in his hip joints that left him clumsy and subject to taunts. He found strength—both physically and of character—in karate, and he went on to a successful career as a martial arts champion, bodyguard and movie star. That in itself is a pretty amazing story. But in Blanks’ case, that’s just the preface . . .
5 Traits of the Best Fitness Instructor
As a group fitness manager, you may already know who your best fitness instructors are. However, you’re lucky if you see your instructors once a week, especially these days, and there’s probably no way to monitor every action. If you try to boil the contribution down to numbers, you might create a team focused less on winning and more on trying to impress you. It’s time to change the score card and think more broadly about what you value in employees.
Overpronation in Fitness Classes
Overpronation is a fairly common problem among many fitness enthusiasts, including the ones who take your classes.
What Do Instructors Want in a Group Fitness Manager?
Eight veteran group exercise instructors share their insight on the attributes needed to successfully take on the role of fitness manager.
Strategy vs. Schedule, Part Three: The Fitness Class Ecosystem
This article identifies how to build a fitness class system while helping current participants discover more and guiding new participants.