Career Path for Owners Managers Directors
We’ve heard all the classics: Lose weight! Get into shape! Start going to the gym! New year, new you! While New Year’s resolutions are the kindling that spark our clients to reach out to us for help, the professional community has to fan the flames with the right balance of skill, enthusiasm and fun to help clients sustain their inner fire for change.
Eight veteran group exercise instructors share their insight on the attributes needed to successfully take on the role of fitness manager.
How do you step up your sales game to rebuild your fitness business? Self-doubt looms large when you need to determine pricing.
The traditional fitness facility has typically been viewed as a place to work out and play sports in order to change one’s physical appearance. However, this has shifted. Wellness—which includes physical, mental, emotional and spiritual wellness—has become the buzzword of the decade, and today’s fitness facilities have begun offering a myriad of services, hoping that people will view these locations as the local wellness center. To cover the full wellness spectrum, however, you need to combine forces with other health modalities.
The vast majority of you are not only fitness professionals—you’re entrepreneurs, too. That’s quite a balancing act depending on your knowledge and comfort level when it comes to building, marketing and running a successful business….
The lockdown created a new space to explore, and there’s less good news, good news and great news trending among fitness consumers amid the pandemic roller coaster. Personal trainers, group fitness instructors and fitness entrepreneurs are ready to meet movement-hungry people wherever they are on the path to health, wellness and happiness.
The word posture tends to evoke the image of a schoolgirl standing perfectly erect with a book on her head. More accurately, static posture refers to the way in which a person holds his or her body or assumes certain positions, such as sitting, standing or sleeping. The cumulative effect of the time spent in certain positions can lead to prolonged static-posture damage to both the musculoskeletal and myofascial systems of the body.
Instead of viewing digital fitness companies as opponents, what if we drew lessons from their successes to enhance what we provide in person?
Compassionate coaching involves recognizing the needs of another person, feeling empathy for that individual and taking action to help.
IDEA World Virtual will feature more than 100 workshops, lectures and workouts led by industry experts to help your fitness career thrive.
Take a moment to unpack the value and significance that your virtual fitness options provide, and learn from big players.
The wellness landscape is shifting, and people are looking for an opportunity to make changes. The answer may lie in personalized fitness.
Fitness professionals will come together to exchange best practices and discoveries in their fitness careers at 2021 IDEA World Virtual, July 9–11.
What does strong management look like during such an unprecedented time, and how do you leverage authenticity while also contributing to future success?
Bill McBride, co-founder, president and CEO of Active Wellness, advises fitness professionals on safety as they reopen their businesses.
A mentor, a wise pro who has gained experience from real-life lessons, can share secrets for future success in the fitness industry.
If you’re considering becoming your own boss, you owe it to yourself to do the groundwork that will ultimately be the foundation for your success.
Innovation is the key to success in an ever-evolving world, and at no point in recent history has this been more important than now. For the first time ever, the IDEA World Club & Studio Summit will be available in a virtual format so that you can access all the top strategies and best practices you need to secure a lucrative and lasting future for your business—all from the comfort of your club, studio or living room. Over the course of 2 days, the best in the business will be on-hand live to share their strategies for success and to help you overcome the challenges you face now and develop the resilience to face them in the future.
A look at two major skills fitness professionals need to work in corporate wellness and the benefits of working in this arena.
Now, more than ever, your clients will expect the most thorough cleaning strategies to help them feel at ease when they finally start to return to your studio or gym.