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A Revamped Recipe for Reaching More Clients

The way personal trainers are taught to get clients is not only antiquated but also ineffective in today’s marketing world. Offering f...

Nutrition Misfires

Have you ever made a recommendation to a client, then discovered the client heard something completely different? Or she took part of what y...

Gender Equity in Fitness: Are We There Yet?

Who are the top bosses at the fitness clubs or companies where you spend your time? Is the CEO a woman or a man? Thinking about your own job...

Stretching With a Strap

While some participants don’t stick around for the cooldown, those who do are rewarded with the many benefits that stretching offers. ...

Mediterranean Diet Can Prevent Blindness

Evidence is mounting that a poor diet plays an important role in the development of age-related macular degeneration (AMD), a leading cause ...

Help Group Fitness Participants Get in the Zone

For a moment, think about your own workouts. Tap into that feeling of being completely absorbed in your favorite fitness routine. Everything...

Balance and Stability

Balance, which is essential for integrated movement, declines as we age. However, you can teach group fitness students how to maintain balan...

To Fight Diabetes, Jump on the Whole-Grain Train

The numbers are startling: About 30 million Americans—more than 9% of the population—have diabetes, according to the Centers for Disease Control and Prevention. Another 84 million have pre...

Nutrition Technology Optimization

Can technology improve people’s eating habits? This is the multibillion-dollar question challenging developers. Consumer applications ...

Dehydration Impairs Cognitive Performance

Keep reminding clients to drink plenty of fluids. New research shows that cognitive abilities—attention, coordination, complex problem...

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