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What activities or equipment-based program trends are you seeing in the new year? Are you boosting promotion of any particular programs like high-intensity interval training, indoor cycling, yoga or barre? Or are you offering shorter class times or opportunities for virtual training? Please share your success stories.
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More and more people choose exercising at gyms and studios to stay healthy. The trend is occurring across the age spectrum, from baby boomers to millennials. Americans choose the convenience, expertise, and comradery found at gyms and studios to stay at their fitness best.
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Whether you’re getting your first frost warnings or temps have dropped from 100 degrees to a balmy 95 where you live, summer is just about over.
That means it’s time to plan for the holidays at your fitness business and the ensuing new year’s rush.
Minimalism is trending in many areas of life, including athletic shoes, with many fans touting numerous benefits. But does the evidence support the hype? Yes, according to research findings published in Medicine & Science in Sports & Exercise (2018; doi:10.1249/MSS.0000000000001751). Walking in minimalist shoes is as effective as foot-strengthening exercises and may result in better compliance than doing specific exercises.
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Purpose, passion and people! The fitness industry is all about forging relationships that lift others up. Fitness professionals have energy to spare, and they are dedicated to mentoring new generations of pros, networking with peers, and motivating clients and participants every day.
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It’s 2 a.m. Your 3-month-old son is screaming at the top of his tiny lungs, waking up everyone in the household. Begrudgingly, you get out of bed and zombie-walk over to your son’s crib in the next room. Your body aches, you haven’t slept in days, and now you must bend over to pick up a squirming child in the dead of night. Unfortunately, your son’s not a great strength coach and doesn’t allot enough warmup time to prepare your body for a deadlift.
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This fun format incorporates exercise balls into cardiovascular and strength intervals. Each 8-minute round uses either a stability ball or a medicine ball, 4 minutes of high-intensity cardio training (combined), and about 4 minutes of strength-focused work (combined). For those who also enjoy a core challenge, this class delivers.
Read MoreThe body of evidence in favor of self-myofascial release (SMR) techniques has been steadily growing. Research has shown that SMR can increase joint mobility and range of motion and reduce muscle soreness. It is used by personal trainers, athletic trainers and physical therapists alike to prevent and treat injuries in clients.
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When it comes to integrated stretching, the TRX® Suspension Trainer™ is a helpful tool. Stretching can often feel somewhat passive; however, the game changes when you hold straps or attach them to your feet. Our bodies move in patterns, not in isolation, so why not enhance that concept and include this equipment in your cooldowns?
Read MoreWhether you’re the owner of a large gym, a small-studio entrepreneur, a mobile personal trainer, or a yoga or Pilates specialist, a basic tenet of keeping your edge sharp with clients is to shake things up frequently enough that they (and you!) don’t get bored. Certainly, that means changing your programming regularly, but it also means looking at your equipment with fresh eyes and considering some new tools for experimentation—all while being judicious about your budget.
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More flexible and variable than dumbbells or kettlebells, sand bells are sand-filled disks that can be lifted, slammed, tossed, curled, or flipped like a heavy pancake. The following playful workout mixes high-intensity cardio and strength training with two levels of progression, creating a user-friendly class for any participant.
Sand Bell HIIT Details
FORMAT: strength and cardio conditioning
TOTAL TIME: 55 minutes
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Whether you’re the owner of a large gym, a small-studio entrepreneur, a mobile personal trainer, or a yoga or Pilates specialist, a basic tenet of keeping your edge sharp with clients is to shake things up frequently enough that they (and you!) don’t get bored. Certainly, that means changing your programming regularly, but it also means looking at your equipment with fresh eyes and considering some new tools for experimentation—all while being judicious about your budget.
Read More
More flexible and variable than dumbbells or kettlebells, sand bells are sand-filled disks that can be lifted, slammed, tossed, curled, or flipped like a heavy pancake. The following playful workout mixes high-intensity cardio and strength training with two levels of progression, creating a user-friendly class for any participant.
Sand Bell HIIT Details
FORMAT: strength and cardio conditioning
TOTAL TIME: 55 minutes
Evolve Fitness in Halifax, Nova Scotia, took a huge step this past summer, going from 2,400 square feet to 21,000 square feet. That meant a lot of additions, including new equipment. “It was an eye-opener, for sure,” said co-owner Matt Benvie about the process. Benvie’s experience—along with the wisdom of countless other fitness facility and studio owners—reveals some good lessons for any fitness entrepreneur who wants to add new equipment, whether it’s for a big-box gym or a small studio and whether you’re buying in bulk or buying just a few pieces.
Read MoreWhen you offer training advice to clients, are you discussing the significance of sleep? If yes, are you using sleep trackers and monitoring results? Please describe how you are educating clients regarding the role of sleep in effective training and weight management and share any success stories you have had.
Share your responses with executive editor Joy Keller, [email protected]
Read MoreProfessional athletes of all kinds have discovered that adding Pilates to their training can improve performance, reduce injury, speed recovery, and help their hardworking bodies stay balanced and healthy (Caple 2016; Knowlton 2016; Saxon 2016). Pilates—a whole-body exercise system that can help you develop strength, functional flexibility, coordination and balance—can offer those same benefits to recreational athletes. A well-rounded program, particularly one offered in a fully equipped Pilates studio, can do wonders for athletes of almost any age, ability or sport.
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Studies show that tracking daily steps with a pedometer leads to higher activity levels. A new report out of the U.K. suggests the practice can inspire people to take more steps for many years.
The report included data from two separate 12-month studies; one involved inactive adults aged 45–75, while the other featured older adults aged 60–75. In the first, participants were assigned to one of three 12-week pedometer-based interventions—consultation with a nurse, support by mail or no consultation. In the second, there was no mail support group.
The initial finding—that people stop using their fitness trackers after the first 6 months—seems to be evolving. In a new study by insurance company Humana, 80% of participants in a structured program were still using activity trackers after 6 months. Researchers at the Perelman School of Medicine at the University of Pennsylvania in Philadelphia found that game design elements—such as points, levels, badges and financial incentives—helped to keep users active.
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Education is the foundation of the IDEA World Convention, but this fitness event offers plenty more than stellar instruction. For Jonathan Bernath, publicist-turned-personal-trainer, it’s where he discovered the “fitness family” that would guide him in his new career.
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The fitness industry is a rewarding and inspiring place to be. However, it’s not without its challenges, and getting ahead with passion alone can be difficult. The most successful fit pros know that to build an epic life and career, they must invest in education and learn from those who’ve been there and done it.
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IDEA Fitness Journal
Current Issue:
December 2019
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