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Communication
Emphasizing Weight-Neutral Fitness
Researchers propose a “weight-neutral” strategy that focuses on physical activity and cardiorespiratory fitness, instead of weight loss.
Health Education for Former Elite Athletes
Providing health education about the benefits of exercise, good eating habits and other “well-living” parameters can help former athletes.
Active People, Healthy NationSM
The Centers for Disease Control and Prevention is leading a national initiative called Active People, Healthy Nation to increase exercise.
August 2021 Question of the Month: Individualized Training
With fitness pros competing with free online programs, the need to provide individualized training and support is more important than ever.
Motivating Older Athletes
How do you motivate older athletes? Researchers conducted a qualitative study to understand what motivates older male and female triathletes.
The Power of First Impressions
Let’s explore first impressions and what we can do as fitness professionals to improve them by leveraging our warmth and competence.
Asian American and Pacific Islander Health Risks
Health assessments that aggregate all Asian-American data mask differences across Asian-American and Pacific Islander (AAPI) ethnic groups.
Reclaim Wellness and Health for Seniors
The ICAA’s recent Call to Action invites businesses and organizations to implement wellness strategies to improve health for seniors.
Open Communication for Athlete Injuries
Trainers may want to prioritize cultivating a nonjudgmental atmosphere of open communication to ensure honest conversations about pain and injury.
Fitness Helps Kids Who Need It Most
New evidence supports the value of physical education programs for kids, not only for physical health, but also for cognitive health.
WHO’s New Message on Physical Activity
Do your motivational messages incorporate the latest evidence-based practices on how to support behavioral change in your more sedentary clients?
Do Fitness Influencers Motivate Exercise Enthusiasts?
While social media influencers are known to affect purchasing decisions, it’s unclear whether they can positively influence health and fitness behaviors.
The Power of Connection in the Age of Social Distancing
Key strategies for making human connections with clients to help fitness professionals during this “new normal” and beyond.
Problems With Online Exercise Advice
Researchers found that professional associations and government sites were best at sharing accurate information, while commercial sites were worst.
How to Succeed at Online Health Coaching
A great opportunity exists for health and wellness coaches ready to embrace the online/virtual environment through telemedicine and online coaching.
Do It for the ‘Gram
Instagram’s billion active monthly users and 500 million active weekly users demand your attention. If you’re doing any marketing for your gym or fitness studio, it’s a platform you can’t afford to ignore.
But, being strong on the 'gram doesn’t have to dominate your time.
Excellent Customer Service in the Digital Age
What has changed with customer service in the last decade, and certainly in the last five years? The intersection of customer service and technology. Nowadays, clients interact more with devices, apps and platforms than they do with a live person. In many instances, these online interactions make for rapid, efficient service.
Tips for Growing Your Fitness Classes
Has your program director been hinting that your participation numbers are down? It can be frustrating and challenging to keep your regular participants engaged while trying to recruit new fans. If you’re like a lot of instructors, you’ve probably gone from not having anyone to teach to maybe even having to turn people away due to lack of space! There are many things you can do to keep the participants you have, capture new ones and keep people exercising with you, year after year.
How to Increase Confidence and Fitness Class Size
Group fitness instructors have a reputation for being fearless extroverts. And it does take self-confidence to stand in front of a group of people and lead them through an exercise routine—all while wearing a mic and managing a playlist. The truth is that we’re performing, but that doesn’t come naturally to everyone. Some of us need to fake it till we make it!
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