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2022 Personal Trainer Institute
The Synergy of Togetherness

We’ve all had to pivot these last 2 years—and not just while leading clients through multiple planes of motion). We’ve also learned that virtual training can add valuable dimensions to…

Training with a purpose at Personal Trainer Institute 2022
Training With a Purpose

What past years have taught the fitness industry is that we must continue training with a purpose no matter what the world throws us.

IDEA World Virtual 2020
Inspiring Greatness at IDEA® World Virtual 2020

For the first time in 38 years, the global fitness community that is the IDEA® World Convention was not able to meet in person. Despite that, the crackling energy and essential rite of gathering to share ideas and buoy each other breathed fresh air into the 8,000 attendees, sponsors and presenters who attended via the ether on August 21–22.

2020 IDEA Awards
IDEA World 2020 Fitness Awards

The IDEA World Fitness Award recipients and finalists each have a tale to tell. Here, all the honorees share their journeys, strategies and triumphs.

IDEA World 2020
Unleash Your Greatness and Build a Career That Inspires

Jack Welch, American businessman and former CEO of General Electric, once said, “Before you are a leader, success is all about growing yourself. When you become a leader, success is all about growing others.” This is the reason the IDEA World Convention exists—to bring together some of the brightest people in the fitness industry so they can grow into greatness and inspire that growth in clients, students, athletes, co-workers and staff.

Comprising more than 330 sessions led by top coaches, entrepreneurs, and fitness, nutrition and wellness professionals, IDEA World offers the full spectrum of education you are seeking for instant and ongoing career growth, regardless of your position in the industry.

Personal Trainer Institute 2020
6 Ways to Become a More Effective and Successful Personal Trainer

What do you hope to do next in your fitness career? Make the transition from part-time trainer to full-time business owner? Discover new profit centers to beef up your bottom line? Refresh your program design strategies? Deepen your understanding of the latest behavior modification techniques?

Learn how to do all this and more at the 2020 IDEA Personal Trainer Institute, the most comprehensive and impactful fitness event for personal trainers, fitness facility owners, and managers and program directors.

2019 IDEA® World Scholarship Recipients

In rising to meet major challenges and needs—from overcoming cancer, a staph infection and even a four-story fall inside an elevator, to serving reservation residents and low-income individuals in high-crime neighborhoods—the 2019 IDEA World Scholarship recipients have shown character, determination and a commitment to helping others.

2019 IDEA World Fitness Awards Recipients

Veteran fitness pros know how important it is to pay attention to clients as unique individuals. Experience, education and empathy are key qualities that equip seasoned pros to help a wide variety of people with diverse needs.

2019 IDEA® World Convention: Igniting Passion With Purpose!

Purpose, passion and people! The fitness industry is all about forging relationships that lift others up. Fitness professionals have energy to spare, and they are dedicated to mentoring new generations of pros, networking with peers, and motivating clients and participants every day.

IDEA World Convention
Career Advancement for Everyone

Thousands of fitness professionals consider the IDEA World Convention to be the best investment they can make to further their careers. That’s largely because the event delivers robust, multilevel education covering all facets of the industry. But there’s more to it than that, according to fitness industry veteran and this year’s IDEA Jack LaLanne Award recipient, Jay Blahnik.

The Key to a Prolific Career

Soccer great Pelé once said, “Success is no accident. It is hard work, perseverance, learning, studying, sacrifice and, most of all, love of what you are doing or learning to do.” This concept forms the foundation of everything you will experience at the 2019 IDEA&reg World Convention in Anaheim, June 26–30.