To win members and fit pros back to your classes and training schedules, owners and managers need a winning talent-attraction program.
It’s time we come face to face with, well . . . faces! We’ve done a great job with pandemic- mandated virtual pivots, but now we can turn our energy back to in-person learning—and the 2022 IDEA® World Convention is the perfect place where we can face the future together. Without hesitation. Without limits.
As we close out Q1 2022, take a minute to assess, reset and reimagine what’s possible for your fitness business and your career.
In a recent episode of the IDEAfit PRO SHOW podcast, host Sandy Todd Webster spoke with mindful movement specialist and speaker, Lawrence Biscontini. His illuminating conversation provides a valuable how-to guide for cultivating relationships with business mentors and discovering the industry secrets that will take your career to the next level.
This article explores the ins and outs of self-promotion and explains how to make it work for your business.
Many of us in the industry have been feeling lost in the weeds after 2 years of constant turmoil. In this time of renewal, as you work to dig yourself out and sow new seeds of success, it’s important to use all the tools at your disposal so you can grow and flourish.
This article identifies how to build a fitness class system while helping current participants discover more and guiding new participants.
How do you step up your sales game to rebuild your fitness business? Self-doubt looms large when you need to determine pricing.
We’ve all had to pivot these last 2 years—and not just while leading clients through multiple planes of motion). We’ve also learned that virtual training can add valuable dimensions to our offerings. But let’s face…
You’ve probably noticed that your clients don’t pay with cash or check as much. Is your fitness business prepared for cashless payments?
If you are a personal trainer or group exercise instructor and your facility offers a functional training zone, you have a great opportunity to impact members by offering fun new training programs.
The lockdown created a new space to explore, and there’s less good news, good news and great news trending among fitness consumers amid the pandemic roller coaster. Personal trainers, group fitness instructors and fitness entrepreneurs are ready to meet movement-hungry people wherever they are on the path to health, wellness and happiness.
An overview of how time, type and talent have changed since the pandemic began and how these could affect your fitness hybridization approach.
Get ready to shine, sparkle, succeed and sizzle with a few simple dos and don’ts on how to be a great podcast guest.
If you’re paralyzed by the specter of making a wrong move with your fitness business, this excerpt from the IDEAfit PRO SHOW podcast may be just what you need to get unstuck.
In order to operate your business safely, here is a legal crash course with 4 core tips you should keep in mind.
Instead of viewing digital fitness companies as opponents, what if we drew lessons from their successes to enhance what we provide in person?
These four considerations will help your business deliver exceptional customer service, retain clients, and succeed during turbulent times.
Businesses are realizing that outdoor fitness is the ideal way to keep patrons engaged, so we gathered some tips to help you adapt.
Fitness businesses that make it are the ones who achieve organizational efficiency by using fewer resources to meet the same goals.