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IDEA® World Preview: What’s New in 2024?

2024 IDEA® World is right around the corner, and with so many new and exciting partnerships and programs this year, we can hardly wait for July 10-14!

IDEA World Showcase Arena

2024 IDEA® World is right around the corner, and with so many new and exciting partnerships and programs this year, we can hardly wait for July 10-14! Our IDEA team has been working tirelessly to make this year’s event a success. As excitement builds among presenters and attendees, there’s still much to do to make your 2024 IDEA World experience the best yet. 

By now, you’ve probably heard about the first-ever IDEA World & Jack LaLanne Jumping Jacks Challenge. If not, there’s still time to join us on Friday, July 12th at 1pm PST in the Los Angeles Convention Center, West Hall. We’re attempting to break the world record for the largest simultaneous jumping jacks performance in honor of Elaine LaLanne’s 98th birthday. Join fitness celebrities like Gilad Janklowicz, Denise Austin, Kathy Smith, Billy Blanks, Lacee Green, Tony Horton, Dr. Fabrizio Mancini and more. Whether you can do 98 jumping jacks or just one, your participation counts! Grab your FREE expo pass and purchase the official Jack LaLanne Jumping Jacks Challenge t-shirt and join the fun. 

After the challenge, visit the IDEA booth to meet your favorite fitness pros and learn more about our strategic partnerships with GymCloud, VIBES by Muscle Mix, Affinity Credit, and our latest partner, CoverMe Fitness. It’s a fantastic opportunity to network, gain insights, and explore new collaborations. 

Our partnership with UK-based CoverMe Fitness is an evolution of IDEA’s beloved FitnessConnect® fit pro directory, offering an effective solution to the industry’s recruitment issues and enhancing opportunities for fitness professionals. For IDEA members, these new features can be thought of as IDEA FitnessConnect® 3.0. Not only will we continue to verify credentials and liability insurance, but we can now offer enhanced features to get your profile in front of hiring managers at clubs and studios in your community, and it is all available to you in an easy to use app. This is an incredible tool for both job seekers and employers, making connections smoother and more effective. Visit them at booth #718 to learn more and how to be entered to win $1,000 just for downloading the app and activating your profile.

We can’t forget to highlight what everyone comes to IDEA World for – education. This year’s program is focused on specialization, so no matter what your niche is, or where you are in your fitness career, there’s a session for you. Students and educators receive discounted pricing to encourage the pursuit of continuing education. If you’re a high school or college student exploring a career in the fitness industry, be sure to attend IDEA World Career Discovery Day, a free one-day event where you can gain insights from successful fitness leaders and explore the multitude of opportunities available in this dynamic field.  

IDEA World is the place to bring your people. This year, two organizations are running their own events concurrently with 2024 IDEA World. The Todd Durkin IMPACT Summit and Functional Aging Insitute Summit, hosted by Cody Sipe, PhD, and Dan Ritchie are bringing new audiences and new energy to Los Angeles. All participants in each of these Summit events will have access to the 2-Day IDEA World Fitness & Nutrition Expo and the opportunity to participate in the Jack LaLanne Jumping Jacks Challenge. If there’s one thing IDEA World does best, it’s bringing communities together to support one another and grow.  

There are only 10 days left before pre-event intensives begin, so make sure you’re investing in your career by joining us for the full conference, single day, or attending the 2-Day IDEA® Fitness & Nutrition Expo. There are so many ways to participate at IDEA World, you won’t want to miss out.  

We’re looking forward to seeing you and making this the best event yet! It’s going to be an unforgettable experience filled with learning, networking, and groundbreaking new opportunities for everyone involved. 

Amy Boone Thompson 

CEO, IDEA® Health & Fitness Association 


Amy Boone Thompson

Amy’s gifts of connection, vision and leadership continue to lead her journey to success—professionally and personally. Amy fully embodies her motto, “Fitness is my Business;” always seeking how she can have greater impact for those she serves, and more importantly, how she can connect, lead and teach others to discover their unexpected opportunities by making fitness their business, too.

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