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Clubs & Studios

Fitness instructor
5 Traits of the Best Fitness Instructor

As a group fitness manager, you may already know who your best fitness instructors are. However, you’re lucky if you see your instructors once a week, especially these days, and there’s probably no way to monitor every action. If you try to boil the contribution down to numbers, you might create a team focused less on winning and more on trying to impress you. It’s time to change the score card and think more broadly about what you value in employees.

Fitness class
Creating a Fitness Class Family

As group exercise instructors, we can get wrapped up in creating
choreography, choosing music, cuing effectively and teaching proper
technique. While all these aspects are important, we sometimes lose
sight of the overall picture and miss the opportunity to connect with
participants.

Fitness classes for the masses
Fitness Classes for Everyone

Fitness classes abound and it has never been easier for movement-hungry people to find a workout experience that appeals to them.

Checklist for instructors
Hiring Checklist: Find the Best Talent

There’s a checklist for every task, it seems, even if it’s purely mental. However, when it comes to hiring the best group fitness talent, it’s important to formalize a checklist…

gyms open, people exercising
With Gyms Open, Are Clients Ready?

With many gyms open again—some after long closures—IDEA put three questions to five fitness pros from around the country: Are you now operating at full capacity? How are clients adapting as…

Diverse group workout
How To Create a Workout Community

As we return to the group exercise studio, it’s good to remember how a workout community not only brings us together, but helps us thrive.

2019 IDEA® World Convention: Igniting Passion With Purpose!

Purpose, passion and people! The fitness industry is all about forging relationships that lift others up. Fitness professionals have energy to spare, and they are dedicated to mentoring new generations of pros, networking with peers, and motivating clients and participants every day.

IDEA World Convention
Career Advancement for Everyone

Thousands of fitness professionals consider the IDEA World Convention to be the best investment they can make to further their careers. That’s largely because the event delivers robust, multilevel education covering all facets of the industry. But there’s more to it than that, according to fitness industry veteran and this year’s IDEA Jack LaLanne Award recipient, Jay Blahnik.

The Instructor-or-Influencer Challenge: Social Media and Fitness Instructors

Exceptional group fitness instructors are influential. But is their influence an outcome of great instruction or its origin? When group fitness pros apply for a job, practical teaching skills and knowledge of exercise and movement top the list of “must-haves,” so what about social media influence? Is it relevant? It’s becoming more commonplace to judge group fitness candidates on their social media presence, but should this be the case?