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IDEA World 2020

Unleash Your Greatness and Build a Career That Inspires

By Ryan Halvorson | March 11, 2020 |

Jack Welch, American businessman and former CEO of General Electric, once said, “Before you are a leader, success is all about growing yourself. When you become a leader, success is all about growing others.” This is the reason the IDEA World Convention exists—to bring together some of the brightest people in the fitness industry so they can grow into greatness and inspire that growth in clients, students, athletes, co-workers and staff.

Comprising more than 330 sessions led by top coaches, entrepreneurs, and fitness, nutrition and wellness professionals, IDEA World offers the full spectrum of education you are seeking for instant and ongoing career growth, regardless of your position in the industry.

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Cycling and virtual reality

Virtual Reality and Indoor Cycling

By Shirley Archer, JD, MA | December 18, 2019 |

Indoor cyclists who wore virtual-reality headsets experienced less leg-muscle pain during brief, high-intensity intervals than cyclists who wore headsets showing static images, according to a study published in Medicine & Science in Sports & Exercise (2019; 51 [10], 2088–97).

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November 2019 Question of the Month: Supporting the Next Generation

By IDEA Authors | October 15, 2019 |

What are you or your facility doing to support the next generation of fitness enthusiasts? Are you offering any kids’ physical activity programs at schools or other off-site community locations? Are you providing programs free to local youth—or, if fee-based, what are you offering and how are you reaching potential clients? Please share your success stories.
We want to hear from you! Email executive editor Joy Keller, [email protected]

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October 2019 Question of the Month: Fitness Misinformation

By IDEA Authors | September 23, 2019 |

How do you or your facility handle the issue of health and fitness misinformation? Since client education is critical in setting realistic expectations and achieving fitness and wellness goals, we want to hear how you’re tackling this issue,what creative solutions you’re using and how your efforts are being received. Please share your success stories.

We want to hear from you!

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Social Media Influencers Give Inaccurate Health Advice

By Shirley Archer, JD, MA | September 23, 2019 |

Have you been frustrated by bad health and fitness advice doled out by social media influencers? You’re not alone, and if you sense that much of the popular online health information is wrong, you’re right! A recent study of key U.K. social media influencers’ weight management blogs—presented at the European Congress on Obesity in Glasgow, Scotland, in April 2019—showed that most influencers were not reliable weight management resources.

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IDEA Fitness Journal

IDEA Fitness Journal

Current Issue:
December 2019

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