For the first time in 38 years, the global fitness community that is the IDEA® World Convention was not able to meet in person. Despite that, the crackling energy and essential rite of gathering to share ideas and buoy each other breathed fresh air into the 8,000 attendees, sponsors and presenters who attended via the ether on August 21–22.Read More
Learn how to ignite long-term behavior change strategies for clients at the IDEA World Virtual Nutrition & Behavior Change Summit.Read More
Innovation is the key to success in an ever-evolving world, and at no point in recent history has this been more important than now. For the first time ever, the IDEA World Club & Studio Summit will be available in a virtual format so that you can access all the top strategies and best practices you need to secure a lucrative and lasting future for your business—all from the comfort of your club, studio or living room. Over the course of 2 days, the best in the business will be on-hand live to share their strategies for success and to help you overcome the challenges you face now and develop the resilience to face them in the future.Read More
About 6 years ago, San Diego–based personal trainer Kevin Root opted not to attend the IDEA World Convention. As a newly certified professional, he felt the event could overwhelm him with information. It’s a choice he regrets.
“Looking back, I robbed myself of valuable hands-on experience and knowledge,” he admits.
Root, who splits his time between boutique studio Bird Rock Fit and a big-box gym, the La Jolla Sports Club, eventually decided that IDEA World was a necessary investment to progress his career. He attended for the first time in 2015.
IDEA Fitness Journal