Supplements/Ergogenic Aids
Collagen Supplements – Joint Support or Clever Marketing?
Collagen has quietly become one of the biggest success stories in the supplement industry. Once marketed primarily for skin health, it is now promoted as a solution for everything from…
Functional Mushrooms Continue Moving into Mainstream Wellness
Functional mushrooms such as lion’s mane, reishi, cordyceps and chaga are appearing in an expanding range of products, including coffees, teas, supplements and wellness beverages. Interest in these ingredients has…
Creatine Beyond Muscle
Once viewed primarily as a supplement for bodybuilders and strength athletes, creatine has become one of the most extensively researched compounds in sports nutrition. Emerging evidence suggests its applications may…
Recovery Gummies and Drinks
Recovery has become one of the fastest-growing categories in health and fitness. What once referred primarily to sleep, nutrition and rest now includes an expanding marketplace of beverages, gummies, powders…
Creatine Beyond Muscle
Creatine supplementation is expanding beyond performance into cognitive and recovery discussions. Emerging research suggests potential benefits for brain health and fatigue resistance. This broadens its relevance beyond strength-focused clients. However,…
Creatine Beyond Strength Performance
Creatine is widely recognized for its role in improving strength and power, but emerging research suggests broader applications. Studies have explored its potential benefits for cognitive function, recovery and even…
Caffeine Use and Training Consistency
Caffeine is commonly used to enhance performance, particularly in endurance and high-intensity training. While it can improve alertness and reduce perceived effort, habitual use may reduce its effectiveness over time….
Testosterone Optimization in 2026 Focuses on Lifestyle Precision Over Quick Fixes
Interest in testosterone health has surged in recent years, but the conversation is shifting. Rather than focusing narrowly on supplements or quick fixes, current best practice emphasizes lifestyle-driven testosterone optimization….
The Rise of Peptides in Fitness Culture
Peptides have quickly become one of the most discussed topics in fitness, longevity and anti-aging circles. Online forums, wellness clinics and social media influencers frequently promote peptide compounds for fat…
Creatine in Women: Expanding the Evidence Base
Once viewed primarily as a strength supplement for male athletes, creatine is now being studied more extensively in women across the lifespan. Recent trials suggest potential benefits beyond muscle performance,…
Protein Intake: Are we overcorrecting?
Protein has become one of the most emphasized nutrients in fitness and wellness conversations, often positioned as a universal solution for satiety, muscle preservation, and body composition. While research supports…
Creatine Beyond Strength
Creatine is one of the most extensively studied supplements in sport nutrition, traditionally associated with strength and power. More recently, research interest has expanded into areas such as aging, cognitive…
Supplements with the Most Confusion
Supplements remain one of the most confusing areas of nutrition, fueled by aggressive marketing, influencer endorsements, and inconsistent messaging. Clients often assume supplements can compensate for gaps in diet, sleep,…
Cardiovascular Exercise and Vitamin D
New study finds a relationship between aerobic exercise and vitamin D levels. Regular indoor training helps maintain healthy vitamin D levels during winter, even without supplements or fat loss, as…
Why Plant Protein Powder Can Be Just as Powerful as Whey
With increasing interest in plant-based eating, the supplement market has been flooded with protein powders sourced from only plants. But there has been a worry that these powders are of…
Understanding Obesity Medications and the Role of Exercise
Obesity medications are a hot topic. But how does exercise play into their use and their effectiveness? Read on to find out!
Sports Supplements Lacking Ingredients on Label
A study has found that some sports supplements bought online didn’t contain detectable amounts of key ingredients the label said they should.
Plant Protein to Build Muscle
When it comes to building muscle, plant protein has been considered inferior. But we’re learning that this might not be the case.
Caffeine and Athletes
Athletes turn to caffeine to help them get through a tough workout, but as with any good thing, too much can be problematic for performance.

















