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Inspire the World to Fitness®

IDEA Health & Fitness Association is the world's leading membership organization for fitness and wellness professionals, providing members with the education, resources, community, and experiences they need to succeed.

Benefits of membership

Education
Education & Courses

Access to hundreds of quality online courses and certificates.

Insurance
IDEA Insurance Services

Access to the most affordable, flexible and comprehensive liability, medical and dental coverage in the industry.

Events
Events

The career-inspiring 2026 NIRSA + IDEA® World provides unparalleled education, innovation, support, excitement and inspiration.

Publications
Publications & Content

The award-winning Digital Fitness Journal is the gold-standard digital publication of the fitness industry.

Program Builder
Program Builder

Build workout programs for clients using our exercise library with over 1,000 videos to choose from.

Social Media Tools
Social Media Tools

With FitPost, it’s easy to engage your clients consistently with interesting, relevant, fact-based content across your social media channels.

Email Marketing
Email Marketing

IDEA Client Newsletter takes the work out of providing a newsletter full of motivational content to your clients.

Member Perks
Member Perks

Receive discounts on the latest fitness products, education, and more from IDEA's trusted partners.

IDEA Mover

Join Today!

IDEA offers many membership options to fit the needs of our professionals. Whether you are just starting out or a seasoned vet, we have what you need.

Starting at just

$69.99/ year

Join Today!

IDEA offers many membership options to fit the needs of our professionals. Whether you are just starting out or a seasoned vet, we have what you need.

Membership starting at just

$69.99 / year