Inspire the World to Fitness®
IDEA Health & Fitness Association is the world's leading membership organization for fitness and wellness professionals, providing members with the education, resources, community, and experiences they need to succeed.
Benefits of membership
Education & Courses
Access to hundreds of quality online courses and certificates.
IDEA Insurance Services
Access to the most affordable, flexible and comprehensive liability, medical and dental coverage in the industry.
Events
The career-inspiring 2026 NIRSA + IDEA® World provides unparalleled education, innovation, support, excitement and inspiration.
Publications & Content
The award-winning Digital Fitness Journal is the gold-standard digital publication of the fitness industry.
Program Builder
Build workout programs for clients using our exercise library with over 1,000 videos to choose from.
Social Media Tools
With FitPost, it’s easy to engage your clients consistently with interesting, relevant, fact-based content across your social media channels.
Email Marketing
IDEA Client Newsletter takes the work out of providing a newsletter full of motivational content to your clients.
Member Perks
Receive discounts on the latest fitness products, education, and more from IDEA's trusted partners.
Join Today!
IDEA offers many membership options to fit the needs of our professionals. Whether you are just starting out or a seasoned vet, we have what you need.
Starting at just
$69.99/ year
What's new in fitness?
IDEAfit.com's article library is the go-to resource for fitness professionals, with over 10,000 articles on everything from exercise to business.