Career Path for Personal Trainers
Strategies for Starting a Personal Training Business
Today’s fitness industry is being shaped in many ways by entrepreneurs, whether it’s boutique business owners or pros who built a thriving career training clients online coming out of the…
November Knowledge: Earn CECs & Advance Your Expertise with IDEA
This month at IDEA Health & Fitness Association, we’re all about YOUR education! Are you in need of CEC credits to renew your certification? Would you like to learn more…
Focus on Education
There’s no debating the importance of continual learning and staying abreast on recent health and fitness research. Additionally, nationally accredited fitness certifications require continuing education in order to renew certifications….
Generating More Leads: Essential Strategies for Personal Trainers
Being a personal trainer is one of the most rewarding careers out there. I’ve worn many hats in the fitness industry; from group exercise instructor, manager, sales, club owner, and…
Maximizing Your IDEA Membership: Top 5 Most Popular Professional Resources
As fitness professionals, we know that staying ahead of trends, maintaining certification, and building a thriving business are crucial to success. At IDEA® Health & Fitness Association, our mission is…
Reach Greater Heights at 2024 IDEA® World
We are calling all fitness and wellness practitioners to the longest-running and most epic fitness conference, 2024 IDEA® World.
The Dimensions of Wellness: A 360° View of Wellness
Dimensions of wellness bring together key areas that need attention to ensure that health is not primarily centered on one area.
Tips to Build a Sustainable Fitness Career
Trainers often ask me how to stand out in a competitive, ever-evolving space. Here are my top three essential tips for anyone looking to excel in the industry.
2023 Fitness Industry Compensation Trends Report
This compensation trends report provides data on current wages in the industry as well as benefits and hiring and promotion criteria.
Becoming a Holistic Wellness Industry
Success in fitness will require a more holistic wellness approach with knowledge of the emotional, social and mental perks of exercise.
High-Intensity Functional Training
Studies show that HIFT (high-intensity functional training) can boost exercise enjoyment and adherence.
Why Certifications Matter
Here are some areas worth highlighting if clients ask about the case or if potential clients aren’t quite convinced of the importance of working with a certified professional.
Where Is Your Fitness Career Compass Pointed?
Take a look at the many new fitness career resources IDEA has created for you as part of your IDEA membership in 2023.
Endless Summer
I’m longing for those carefree days and looking forward to some endless summer fun with family and friends after IDEA World Convention is wrapped up. Hiking, biking, rafting and horseback riding are all on my punch list for the trip. How did your childhood summers shape your fitness path? What are your memories and traditions of summer?
Transform Knowledge Into Power
Remember that spark of passion that led you to your fitness career? Like any fire, it needs tending and nurturing. If the idea of more education elicits painful memories of late-night cramming and pop quizzes, it may be time to reframe, reimagine and rekindle your yearn to learn.
How is Inflation Impacting Fitness?
How is inflation impacting your clients’ fitness and wellness budgets? Are people tightening their belts not because they’ve lost weight, but because they have fewer dollars to spend at the…
IDEA World: Where Learning—and Success—is Limitless
It’s time we come face to face with, well . . . faces! We’ve done a great job with pandemic- mandated virtual pivots, but now we can turn our energy back to in-person learning—and the 2022 IDEA® World Convention is the perfect place where we can face the future together. Without hesitation. Without limits.
Sleep Hygiene Is One Key to Health
Sleep hygiene consists of habits and behaviors that help us to get enough good-quality sleep to leave us refreshed, both physically and mentally. These days, improving sleep hygiene is a…
Fitness Education Worth Celebrating
The 2022 IDEA World Convention program reflects the innovation, introspection and hustle of an industry in the midst of an epic comeback.
A Time of Renewal
Many of us in the industry have been feeling lost in the weeds after 2 years of constant turmoil. In this time of renewal, as you work to dig yourself out and sow new seeds of success, it’s important to use all the tools at your disposal so you can grow and flourish.