Archive for March 2005

This article is the last in a five-part series on opening your own personal training facility. The previous column examined different methods for marketing your new facility. This column covers business accounting practices; guidelines for determining the ownership structure that best suits your new business; staff hiring; and ideas for future expansion.

In our last column we contemplated crawling out of our comfort zone to create growth. This month’s reinvigoration strategy will challenge you to put that step into practice by emphasizing the importance of budgeting.

Sample Workshop Description

When listing potential presentations, use catchy titles and energetic descriptions that state a problem, outline a solution and cite the benefits people will gain from your presentation. Here’s a sample description to give you some ideas.

Is your website looking a little dog-eared these days? Or are you embarking on your first foray into cyberspace? Choosing the right website designer can be the most important decision you will ever make when it comes to building or
improving your marketing presence on the Internet.