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554: 5 Strategies That Lead to an Inclusive Fitness Space

Many individuals need access to fitness to combat chronic health issues, yet not everyone feels welcomed in fitness spaces. In this session, dive into five simple ways you can peel back the layers of perspective to include various lived experiences. You’ll get insight on the role you play in making health and fitness accessible to…

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457 Building a Successful Studio Centered Around the Fit Pro

The game has changed! Now, more than ever, personal trainers maintain the client relationships and have several options for how and where they train their clients. So, how do you keep your trainers loyal when they can work with clients anywhere . . . for free? Instead of focusing on what your trainers can do…

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753 Healing Has No Limits: How to Support Healing the Body and the Mind

Given the collective grief and trauma our country has experienced over the years, it’s imperative that we work toward creating healing spaces outside of the therapy room. While fit pros do not diagnose or treat those dealing with mental health struggles, there are ways you can help. During this session, you’ll deepen your understanding of…

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767 Winning the Client Retention Game

Let’s face it—the client retention game we played pre-pandemic is not the game we must play today. The shifted mindset of both the professional and the consumer has called for us to step up what we offer to our clients. It’s time to make the switch from “sessions and workouts” to “programs and communities.” This…

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527 Equity and Inclusion Breakout Talk

Diversity, equity and inclusion continue to be important terms in the campaign to ensure that fitness is for all. DEI experts and fitness professionals share their thoughts and where we are now, where we need to be and how to get there. Then, you’ll have the opportunity meet with each of them and get your…

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417 Group Fitness Breakout Talk

Join your industry peers for a thought-provoking discussion on where we’re at, where we should go and how we get there. You’ll hear from six experts in group fitness on what they’ve done to achieve success. Then, you’ll have the opportunity meet with each of them and get your questions answered in an intimate roundtable…

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336 Club & Studio Breakout Talk

Join your industry peers for a thought-provoking discussion on where we’re at, where we should go and how we get there. You’ll hear from four expert club & studio owners and managers on what they’ve done to achieve success. Then, you’ll have the opportunity meet with each of them and get your questions answered in…

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245 Personal Trainer Breakout Talk

Join your industry peers for a thought-provoking discussion on where we’re at, where we should go and how we get there. You’ll hear from four experts in personal training on what they’ve done to achieve success. Then, you’ll have the opportunity meet with each of them and get your questions answered in an intimate roundtable…

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757 Built to Last: Successful Strategies to Manage Change and Thrive

Did COVID-19 catch you unprepared? Many of us learned a hard lesson last year about putting all our eggs in one basket. Despite warnings and ideas presented in the past, we’ve been taught to trade time for money, go to work for an established organization, and rely on tried-and-true methods for getting people moving, which…

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556 Elevate Your Career Through Compassionate Coaching Practices

While fitness coaching once focused primarily on physiological changes in clients, sought-after professionals have widened their scope to provide a more holistic, compassionate approach. In this session, you’ll learn how compassionate coaching can enhance your ability to connect with clients and increase their success potential. You’ll walk away with a better understanding of the role…

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754 Kicking the Habit Habit: Why Habit Formation for Exercise Doesn’t Work and What Does

Many approaches we use to help people change their behavior are outdated, simplistic and just plain ineffective. The truth is, common strategies like habit formation don’t work—especially for the less active individuals we hope to help. Sustainable-behavior-change researcher, lifestyle coach, fitness industry thought leader Michelle Segar has devoted almost three decades to the study of…

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567 Cultivating and Creating Community

People crave community now more than ever, which means creating a community surrounding your business is critical to your success. Learn your next five steps to easily creating and cultivating a community through digital, virtual, and live options and how to generate your online awareness campaigns to bring more people into your community.

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727 Technology: The Final Frontier For Fitness

Fitness Tech

With the rising popularity of health and wellness, the fitness industry and its subsidiary markets have become oversaturated with a variety of fitness equipment, training modalities, and gimmicks. How do we stand out and keep clients coming back for more?—Through technological integration. In this presentation, we’ll discuss the impact of fitness-related technological integration on user…

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839 Email Marketing for Fitness Professionals

Email Marketing

Social media gets all the glory, but when it comes to actually monetizing your business, email marketing is what pushes your fitness business goals past the finish line. Serious business owners engage in email marketing, because relying on social media alone is risky and has been statistically proven to not be as effective at closing…

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833 The Science and Application for Building Relevant Assessments

The goal of a science-driven assessment is to provide motivational information for your client, and help you create more impactful programs. In this session, we’ll review and evaluate assessments that range from the quick and vital PAR-Q to thorough holistic assessments. You’ll discover how to build unique, science-driven assessments that you can implement with your…

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803 Accommodating Resistance: The Science Behind Band and Chain Training

Bands and chains are popular tools for enhancing the ability to accommodate resistance, but the science behind this training methodology is misunderstood. Take a close look at these impactful tools and their importance in effective client training programs. This session will also cover individualized progression strategies for all training phases, as well as tools designed…

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802 Creating World Class Virtual Small-Group Training Sessions

Small-group training continues to be one of the most popular exercise formats. The pandemic has highlighted the importance of physical activity, leading to new revenue streams for professionals. How can clubs continue to offer online training experiences? What does an online session look like? This class explores the logistics of creating online training sessions that…

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