Question of the Month
Are you or is your fitness facility offering hybrid training offerings to your client that include online programming, fitness data and/or assessment information and in-facility live training or group exercise classes? If you are a personal trainer, have you created your own app or do you use an app-based platform to complement your training services? What hybrid combinations of offerings – training assessments, data records, reminders, online training – have you found works best for you and your clients? And, are you using AI powered apps to enhance these offerings?
We want to hear from you!
Shirley Eichenberger-Archer, JD, MA
Shirley Eichenberger-Archer, JD, MA, is an internationally acknowledged integrative health and mindfulness specialist, best-selling author of 16 fitness and wellness books translated into multiple languages and sold worldwide, award-winning health journalist, contributing editor to Fitness Journal, media spokesperson, and IDEA's 2008 Fitness Instructor of the Year. She's a 25-year industry veteran and former health and fitness educator at the Stanford Prevention Research Center, who has served on multiple industry committees and co-authored trade books and manuals for ACE, ACSM and YMCA of the USA. She has appeared on TV worldwide and was a featured trainer on America's Next Top Model.





