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IBISWORLD data projects steady growth for Personal Training (est $12.9 billion in 2024) based on a compound annual growth rate of 3.3% over the past five years; … 

 
The growing trend among Gen Z to drink less alcohol, eat healthier and to go to the gym for social benefits as noted in a UKActive analysis of fitness club membership growth; … 

Weight-loss drugs pushing growth in gym memberships and integrated health care solutions according to Kyle Perreira, global investment banker; and 

CloudFit, an AI powered health platform, that offers employees individual fitness, nutrition and sleep programs, showing the power of AI programs in the fitness space


Shirley Eichenberger-Archer, JD, MA

Shirley Eichenberger-Archer, JD, MA, is an internationally acknowledged integrative health and mindfulness specialist, best-selling author of 16 fitness and wellness books translated into multiple languages and sold worldwide, award-winning health journalist, contributing editor to Fitness Journal, media spokesperson, and IDEA's 2008 Fitness Instructor of the Year. She's a 25-year industry veteran and former health and fitness educator at the Stanford Prevention Research Center, who has served on multiple industry committees and co-authored trade books and manuals for ACE, ACSM and YMCA of the USA. She has appeared on TV worldwide and was a featured trainer on America's Next Top Model.

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