People Are Talking About…
…Low-Car Diet Challenge, a campaign in which 30 Washington, DC, residents quit driving for 1 month and pledged to use public transportation, bicycling, walking and other modes of transportation; . . . Chelsea’s Divine Fitness, a New York City fitness and wellness facility that has an actual holy temple on-site;. . . an anti-obesity vaccine being developed by scientists at the Scripps Research Institute in La Jolla, California; . . . The Little Gym®, My Gym Fitness Centers and Gymboree Play & Music, a sampling of childhood fitness franchises popping up around the country; . . . the Million Mile Challenge, a contest designed to get Anoka County, Minnesota, residents excited about exercise with the collective goal of logging 1 million miles via walking, running and biking.
Joy Keller
Joy Keller is the director of marketing communications & PR at IDEA, and has also served as executive editor of IDEA Fitness Journal, IDEA Fitness Manager, IDEA Pilates Today, and IDEA Fit Business Success. She is also a certified personal trainer, indoor cycling instructor and yoga teacher (RYT 200).