Communication
Decline of Extreme Fitness Messaging
Industry commentary suggests a move away from extreme intensity “hype” in favor of balanced, sustainable programs emphasizing whole-body health, variety, and consistency. While hard data on messaging shifts is complex,…
IDEA Career Success Workshop: Communicating with Confidence
Being a successful fitness professional; whether you’re a personal trainer, group-fitness instructor, health coach, or studio owner, depends on more than your knowledge of exercise science and program design. At…
Training During Ramadan
Gain practical insights into training during Ramadan and fostering cultural sensitivity to ensure your impactful training during this period.
Continued Gap in Sports and Exercise Medicine Research for Women
An editorial on women in sports and exercise highlights the knowledge gaps and urges action for more research for women.
Gender Gap in Physical Activity Research
Researchers draw attention to the gender gap in exercise studies and the need for more understanding of gender-specific physiology.
Fit Tech Data for Coaching Success
Wearables and the fit tech data they produce have become an opportunity to deepen the client and fitness professional relationship.
Evoke Your Client’s Intrinsic Motivation
Help your clients discover their intrinsic motivation through “change talk” in motivational interviewing and achieve their health goals.
Fitness Social Media Images
How are you using imagery in social media to promote fitness? Research suggests weight-inclusive imagery is more effective.
Weight Bias: How Does It Influence Our Industry?
This article focuses on weight bias—and how you can be more inclusive toward individuals of all body sizes and shapes.
Text Messaging Can Boost Daily Walking
Sending frequent text messaging about walking can increase the recipient’s daily steps, according to a study.
Using Curiosity to Help Clients Get Unstuck
How we can use the power of curiosity to help clients unlock and swing open the door to the behavior change they seek.
Emphasizing Weight-Neutral Fitness
Researchers propose a “weight-neutral” strategy that focuses on physical activity and cardiorespiratory fitness, instead of weight loss.
Health Education for Former Elite Athletes
Providing health education about the benefits of exercise, good eating habits and other “well-living” parameters can help former athletes.
Active People, Healthy NationSM
The Centers for Disease Control and Prevention is leading a national initiative called Active People, Healthy Nation to increase exercise.
August 2021 Question of the Month: Individualized Training
With fitness pros competing with free online programs, the need to provide individualized training and support is more important than ever.
Motivating Older Athletes
How do you motivate older athletes? Researchers conducted a qualitative study to understand what motivates older male and female triathletes.
Reclaim Wellness and Health for Seniors
The ICAA’s recent Call to Action invites businesses and organizations to implement wellness strategies to improve health for seniors.
Open Communication for Athlete Injuries
Trainers may want to prioritize cultivating a nonjudgmental atmosphere of open communication to ensure honest conversations about pain and injury.
Fitness Helps Kids Who Need It Most
New evidence supports the value of physical education programs for kids, not only for physical health, but also for cognitive health.
