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Trainer using motivational interviewing with client to evoke intrinsic motivation
Behavior Change Check-Ins: A Smarter January Reset

January often brings renewed energy both for clients and fitness professionals alike. But it can also bring pressure. Expectations rise quickly, routines shift abruptly, and many clients feel an unspoken…

Give people a purpose
From Consideration to Commitment

Many individuals who seek out fitness facilities, consultations, or assessments are not undecided about whether physical activity matters. They are undecided about whether structured support is necessary, appropriate, or sustainable…

The Psychology of Seasonal Motivation

September is often described as the “second January” in the fitness world, bringing a wave of renewed motivation. Behavioral scientists have identified this as the “fresh start effect”. These are…

Group of people walking outdoors to show how nature walks reduce stress
Taking Care of Ourselves and the Planet

A New Way to Think About Wellness Sustainability isn’t just about recycling or using less plastic anymore. It’s become a way of thinking about all the choices we make—including how…

How Long to Form a New Habit?

New exercisers face the challenge of sticking with a new activity program. Personal trainers are all too familiar with clients who quit when they don’t experience fast, visible results. Sharing…

Weekend Warriors Reap Benefits

New research shows benefits of one or two days a week of concentrated physical activity. Weekend warriors rejoice.  Formerly, experts viewed weekend only training as less valuable than consistent exercise…

Irrational Beliefs in Athletes
Athletes and Irrational Beliefs

Many competitive athletes hold irrational beliefs and self-judgmental thoughts that lower self-confidence and increase competitive anxiety.

Flowers as female reproductive organs to represent mindset and menopause
Mindset and Menopause

There’s no arguing about the benefit and importance of physical activity for our health, especially during menopause. And that’s only the starting point: Women transitioning through menopause benefit from a…

Target with arrows to illustrate trying to quit quitting
Quit Quitting!

How the psychology of motivation can help you quit quitting and protect you from the forces determined to derail your dreams. 

Father playing basketball with son to increase childhood activity
Influencing Childhood Activity

Researchers studied influences over children to lead physically active lives, since childhood activity results in better health as an adult.