Business of Group Fitness
IDEA Career Success Workshop: Beginner Marketing for Fitness Professionals
In a world saturated with personal trainers, online coaches, and boutique fitness programs, great results alone won’t set you apart. You need a strong marketing strategy. Whether you’re just getting…
Automation for Fitness Professionals: Creating More Time for What Matters Most
No matter how passionate a fitness professional is, there’s one challenge that consistently surfaces: time scarcity. Between session prep, client communication, schedule management, programming adjustments, billing, and continuing education, it’s…
Launching an Online Fitness Offering in 30 Days
Every fitness professional has a library of expertise – the cues repeated in every class, the form fixes that change everything, the foundational progressions that create stability and strength. An…
Fitness Trends Shifting From In-Person to Hybrid
The fitness industry has always evolved in cycles. From the rise of boutique studios to the explosion of virtual training, professionals continually adapt to meet changing client needs. Today, we’re…
IDEA Career Success Workshop: Entrepreneurship vs. Franchising for Fitness Professionals
As the fitness industry continues to grow and diversify, more professionals are stepping into ownership roles. But a major fork in the road remains: Should you open your own independent…
IDEA Career Success Workshop: Staying Safe and Legally Sound as a Fitness Professional
As a fitness professional—whether you’re a personal trainer, studio owner, or online coach – you’re not just shaping bodies; you’re managing legal responsibility. One minor accident or paperwork oversight can…
The Bender Ball™: The Crunch-less Core
Leslee Bender has been a leader in the fitness industry for over four decades and was a pioneer in creative functional training, even in the early years of its development….
Empowering Your Studio with AI to be Smart, Safe and Strategic
As a fitness club or studio owner, AI (artificial intelligence) isn’t just a buzzword – it’s a powerful partner that can help elevate the member experience, optimize operations, and drive…
The Responsibility of Fitness Professionals in Building Welcoming Spaces for All
The concept of inclusivity has become a focal point in many sectors, from education and business to healthcare – and the fitness industry is no exception. Yet while the term…
IDEA Career Success Workshop: Stay Motivated and Avoid Career Burnout
Passion Meets Pressure Fitness professionals often enter the industry with passion, energy, and a deep desire to help others improve their health. These qualities create powerful connections with clients and…
The Strategic Acquisition of CECs
The fitness industry has come a long way in terms of credibility and professionalism since the early days of aerobics classes and outdated gear. Today, industry standards are higher than…
IDEA Career Success Workshop: Staying in the Fitness Game
How do you succeed in the fitness profession? Whether you’ve just gotten certified, you’re returning to a fitness career or you’re an experienced pro who wants to develop new skills, the answer is the same: keep learning. Continuing education is a career necessity that becomes increasingly important as the fitness industry grows more sophisticated, diverse, specialized and evidence-based.
Pilates and Yoga Instructor Salary and Compensation Guide
Pilates or Yoga Instructors: Job Description & Stats
Pilates or yoga instructors teach classes and have specialized training in yoga or Pilates
Source: 2010 IDEA Fitness Industry Compensation Trends Report
Fitness Floor Staff Salary and Compensation Guide
Fitness Floor Staff positions are typically entry level, and responsibilities include monitoring equipment, supplies and people in the facility.
Among the facilities represented in the 2010 IDEA Fitness Industry Compensation Trends Report, 28% employ fitness floor staff. Most are employees (97%) who are paid by the hour (98%). They average 19.5 work hours per week, earning an average of $11.75 per hour. From 2006 to 2008, their hourly rate increased by just $0.25; from 2008 to 2010, there was a more significant increase of $1.50 per hour.
Fitness Director Salary and Compensation Guide
Fitness and program directors hold one of the most influential leadership positions in the health and wellness industry. These professionals are responsible not only for overseeing programming, budgets, and staffing…
Group Exercise Coordinator Salary and Compensation Guide
Group Exercise Coordinators blend programming, people management, and occasional teaching duties. In 2025, these professionals are more critical than ever—shaping group fitness culture, managing instructor teams, and sometimes delivering classes…
Specialty Instructor and Group Fitness Instructor Salary and Compensation Guide
Group Group fitness and specialty instructors remain a vital part of the fitness industry, helping participants improve their health, skills, and confidence through engaging, structured, and often music-driven classes. In…
Personal Trainer Salary and Compensation Guide
The personal training profession in 2025 reflects a dynamic and evolving marketplace. Trainers are no longer tied solely to in-person sessions at local gyms. Instead, many leverage hybrid business models…
Fitness Management Career Paths in 2025
For many fitness professionals, the natural career progression eventually leads beyond the training floor or group exercise studio and into leadership roles. While coaching clients and leading classes provide valuable…
How to Become a Group Exercise Instructor
Remember when group fitness was all about high-energy aerobics and catchy music? Fast forward to 2025, and the landscape has evolved into something far more inclusive, tech-forward, and wellness-driven. Group…
