Exercise Program Design
Exercise Intensity, Recovery and Cardiovascular Risk
Exercise is widely recognized as a cornerstone of cardiovascular health, yet conversations about how exercise intensity influences cardiovascular risk often become polarized. High-intensity training is alternately framed as either the…
Longevity as a Business Narrative
Longevity and healthspan are growing themes in industry forecasts, reflecting interest in long-term capability rather than short-term results. This narrative supports programming that emphasizes function, mobility, resilience, and aging well….
Resistance Training Research Shifts
Strength and resistance training continue to gain traction, not just for performance but as foundational for metabolic health, functional capacity, and longevity. Positioning resistance work as a core component of…
Strength, Balance and Fall Risk
Falls are often framed as an inevitable consequence of aging. In reality, fall risk reflects a convergence of modifiable and non-modifiable factors, many of which sit squarely within the influence…
Heart Health in the Real World
Cardiovascular health is often discussed as though it lives entirely inside the gym. Heart rate targets, aerobic zones and weekly volume recommendations are frequently positioned as the primary levers through…
Anxiety, Emotional Regulation and Exercise
Physical activity is often discussed as a tool for stress relief, mood enhancement, and mental well-being. In popular narratives, exercise is sometimes framed as a direct antidote to anxiety, with…
Fitness and Mental Health Integration
Fitness is increasingly integrated with mental well-being, reflecting consumer interest in holistic health rather than physical outcomes alone. Industry surveys show rising demand for programming that acknowledges stress, mood, and…
Fitness Programming That Adapts to Real Life
Consistency is often treated as a client trait; something people either have or lack. In practice, consistency is far more influenced by how training experiences are designed than by motivation…
Interval Walking Goes Viral
The recent viral interest in Japanese interval walking reflects growing appetite for simple, structured approaches that balance challenge with accessibility. The trend aligns with broader industry movement toward formats that…
Long-Term HIIT Adherence Remains Mixed
While HIIT performs well in structured research settings, long-term adherence outside the lab remains inconsistent. Recent systematic reviews suggest that more moderate, repeatable approaches may better support sustained participation, adding…
Movement Confidence Linked to Guideline Adherence
Research on physical literacy continues to strengthen the case for confidence as a predictor of participation. Studies show that individuals who feel competent and capable are more likely to meet…
Consistency Gains Ground Over Intensity Messaging
Across industry commentary, consistency is increasingly positioned as the primary driver of results. This perspective aligns with the growing emphasis on repeatability over spectacle, as more voices highlight habit formation…
Rethinking Exercise Adherence Models
Behavioral scientists are increasingly questioning traditional models of exercise adherence. Building on the notion that education and understanding matter more than reminders, new critiques suggest that clarity, relevance, and perceived…
HIIT’s Role in Aging – Benefits and Boundaries
While high-intensity training remains effective, new research adds nuance to how and when it is best applied. A recent review comparing HIIT and continuous aerobic training in older adults highlights…
Designing for Adherence, Not Motivation
Echoing the idea that adherence is shaped by systems rather than willpower, recent research is using machine learning to better understand why people stick with exercise routines. By examining lifestyle…
Why Training Adaptations Depend on Repeated Exposure, Not Peak Effort
Exercise physiology research consistently demonstrates that meaningful adaptation is driven by repeated exposure to training stress over time rather than short bursts of maximal effort. Yet many training approaches continue…
Reflective Practices That Strengthen Professional Growth
Fitness professionals spend their days empowering others – guiding clients through challenges, celebrating their wins, teaching new skills, and helping them become stronger and more confident. But while trainers excel…
Question of the Month
How are you integrating the popular interest in longevity with your marketing and education about the benefits of fitness training? And, are you highlighting the specific advantages of training with…
Boost Mood with Resistance Training
Study shows reduced feelings of depression after even one training bout. Fitness pros are familiar with the mood lifting benefits of aerobic training. New research shows that a single session…
The New Science of Women’s Physiology
Why Women’s Physiology Research Is Entering a New Era For much of modern exercise science history, women’s physiology was treated as an unknown variable. Something too complex, too inconsistent, or…


















