Veteran fitness pros know how important it is to pay attention to clients as unique individuals. Experience, education and empathy are key qualities that equip seasoned pros to help a wide variety of people with diverse needs.
If the influx of no-beef burgers into supermarkets hasn’t convinced you that plant-based eating has gone mainstream, then perhaps Monday’s fare at New York City school cafeterias will. Starting this fall, more than 1 million students enrolled in the city’s public school system are only finding vegetarian breakfast and lunch options in cafeterias as part of the Meatless Monday campaign, says New York City Mayor Bill de Blasio.
It’s not breaking news that consuming too many sugar-sweetened beverages is bad for our health. Now, findings from a large cohort study involving more than 13,000 American adults ages 45 years and older suggests that drinking glassfuls of OJ may not be such a good idea either. As reported in JAMA Network Open, for each additional daily 12-ounce serving of fruit juice consumed, there was a 24% increase in the risk for all-cause mortality.
Over the past several decades, fast-food and processed/packaged foods made with cheap ingredients like white flour and salt have come to dominate the American diet. While an established link between eating too much junk food and obesity has been made, there is still a need for more research to suss out the reasons why.
Love sodas or loathe them, it’s becoming harder to ignore the impact that a “soda tax” can have on consumption rates. A tax of 1.5 cents per ounce of sugary drinks sold in Philadelphia, implemented in 2017, resulted in a 51% drop in sales compared with the previous year, although that figure was partially offset by a rise in sales in neighboring no-tax towns, according to research published in JAMA.
We’ve long known that junk food marketing shapes the way our youth eat. After all, on any given day teenagers are exposed to a lot more advertisements for candy bars and soda than, say, cauliflower. Such is the power of food marketing on the growing brain. Now, a study in the April 2019 issue of Nature Human Behaviour has found that tapping into the rebellious inclinations of teenagers may get them to eat more salads.
The eco-minded nonprofit Environ?¡mental Working Group recently released this year’s update to its popular Shopper’s Guide to Pesticides in Produce™. Their Dirty Dozen™ list ranks conventionally grown fruits and vegetables that, according to their analysis of available data, tend to contain the highest concentration of pesticides and/or the greatest number of different pesticides. For instance, more than 90% of kale samples had two or more pesticide residues.
In human evolution, the preference for sweet taste was beneficial, since it helped to direct newborns toward eating nutritious food. Recent advances in medicine and nutritional sciences suggest that reducing intake of products high in sugar and salt could improve public health. Nevertheless, many people adore sweets and, therefore, artificial sweeteners (AS)—food supplements with chemical structures different from sugar—made their way onto the market.
Clients may ask you about calories or how to “tone,” but how often do they ask questions about bone health and osteoporosis? If clients aren’t asking these questions, they should: 54 million adult Americans are at risk of breaking a bone (NOF 2019a). You probably already know that people who have osteoporosis should do weight-bearing exercises to slow the degradation and ease the effects. However, most people are given no more explanation than that. You may be in a position to offer answers to some of your clients’ questions.
Muscle cramps can stop athletes in their tracks. Although they usually self-extinguish within seconds or minutes, the abrupt, harsh, involuntary muscle contractions can cause mild-to-severe agony and immobility, often accompanied by knotting of the affected muscle (Minetto et al. 2013). And cramps are common; 50%–60% of healthy people suffer muscle cramps during exercise, sleep or pregnancy or after vigorous physical exertion (Giuriato et al. 2018).
Which is better: eating five or more small meals or fasting for 16 hours a day? There are a lot of opinions about the optimal timing of meals. Whether your clients are trying to lose weight or gain muscle, chances are they have heard of meal frequency and meal timing, which are common terms used interchangeably to talk about dietary eating patterns. However, all the talk has created a mythology around the “right” way to eat. It’s time to separate myth from reality by looking beyond opinions and focusing on the science.
It’s not a good idea to be a distracted driver when pushing your shopping cart. A study with modern-day relevance found that people who used their phones for “shopping-unrelated” tasks—like scrolling through a social media feed or volleying text messages with a friend—purchased more unplanned items than people who didn’t use their phones while grocery shopping. And were those items a head of broccoli or a pint of blueberries? No, the purchases were mostly nutritionally poor, packaged foods.
Protein powders, especially the whey variety, have long been glorified in fitness circles for their muscle-building benefits. “Pump some iron and chug back a protein shake” is a preferred muscle-making formula.
How much do you think your clients spend on pain relief? It’s a rhetorical question, but statistics show that the annual cost of healthcare due to pain ranges from $560 billion to $635 billion in 2010. This is in the United States alone, which combines the economic and medical costs to disability days, lost wages, and productivity.
It’s the end of summer, and either your clients are returning from hiatus—wanting to reconnect with you and their fitness programs—or you’re looking for ways to keep the wellness momentum going as fall approaches and the start of school and cooler weather threatens to throw schedules off-kilter. You’re in the thick of it now, and this transition is a prime opportunity to offer unique strategies to keep people fired up.
Search engine optimization—SEO—isn’t black magic. It’s all about creating readable, searchable content. That way people can easily complete their tasks and learn what they need to learn from your website.
If you do that well enough, your business’s website should rank more highly on Google and other search engines.
Yoga can be strategically used in concert with exercise physiology tenets to identify common postural issues that cause movement limitations for clients. Learn how taking a biomechanical approach to yoga offers an understanding of the interrelationships among joint structure, muscles and movement and how yoga postures can release tension, restore mobility, enhance stability and rebalance the body.
Do you worry about the financial impact of getting sick or injured? Does taking a vacation mean a financial loss for you? As a studio owner or fitness entrepreneur, you have only so many hours in the day to market and run your business and focus on your own professional education and development.
A new study on meat consumption among women suggests that eating red meat raises the risk of breast cancer, whereas eating poultry is linked to a lower risk of the disease. The findings were published online August 6 in the International Journal of Cancer.
Investigators analyzed information on meat consumption and cooking practices among 42,012 women, who were followed for an average of 7.6 years.
Forearm plank, side plank, plank with hip dips—all are group exercise favorites. The plank is one of the most familiar and effective choices for core work, and it’s an easy addition. However, how many times can you program that same old plank? Fortunately, with a little creativity, a basic plank can be amazingly versatile. Just add simple movements and a little resistance to make an already challenging move even more interesting and effective.