Business of Group Fitness
Sustainable Fitness, Health, and Wellness
Sustainability is no longer just a fashionable concept or corporate slogan; it has become a call to action that touches nearly every aspect of modern life, including the way we…
The Science and Resurgence of Metabolic Training
Metabolic training is enjoying a notable comeback in fitness culture, driven by a blend of evidence-based benefits, consumer demand for efficient workouts, and the evolution of fitness technology. Described by…
Networking and its Critical Role in Career Advancement
Networking is more than a buzzword in the world of professional development—it is a powerful strategy for personal and career growth. Whether you’re just starting out, shifting industries, or aiming…
Digital Marketing for Fitness Professionals
In today’s online-driven world, digital marketing is no longer optional—it’s essential. Whether you’re a personal trainer, wellness coach, or group fitness instructor, a strong digital presence helps you attract new…
IDEA Career Success Workshop – Biz Basics as an Entrepreneur
As part of our ongoing series; IDEA’s Career Success Workshop, let’s discuss Biz Basics. What are the basics to being successful as a Fit Pro? In this article, we approach…
IDEA Career Success Workshop – Biz Basics as an Employee
As part of our ongoing series; IDEA’s Career Success Workshop, let’s discuss Biz Basics. What are the basics to being successful as a Fit Pro? In this article, we approach…
Mentorship in Action: Introducing IDEA’s Fitness Mentor Network
The fitness industry is ever-evolving, presenting new challenges and opportunities for growth. Professionals in this field must stay ahead by continuously learning and adapting to changes in training techniques, coaching…
Fitness Trend 2025 – Wearable Fit Tech
Wearable Fit Tech: A Must-Have for Fitness Professionals in 2025 In 2025, wearable fitness technology is one of the hottest trends transforming the fitness industry. Whether you’re a trainer looking…
Celebrating a Year of Triumph and Looking Forward to New Horizons
As we close the chapter on another incredible year, I find myself both humbled and invigorated by what our community has achieved together. This year has been a testament to…
November Knowledge: Earn CECs & Advance Your Expertise with IDEA
This month at IDEA Health & Fitness Association, we’re all about YOUR education! Are you in need of CEC credits to renew your certification? Would you like to learn more…
A Game Changing Partnership for Fitness Pros and Club Operators
Combining IDEA’s extensive experience in offering education, resources and community support for fitness professionals with CoverMe’s cutting-edge technology, this new strategic partnership is transforming how fitness professionals find job opportunities…
Group Fitness Marketing and Social Media
Group fitness pros share insightful tips for mastering marketing and social media to build your classes and brand.
Specialty Certificates
Group fitness instructors share insight about choosing specialty certificates in group exercise and trends to look for.
2023 Fitness Industry Compensation Trends Report
This compensation trends report provides data on current wages in the industry as well as benefits and hiring and promotion criteria.
Successful Subbing for Fitness Classes
What are your best tips for subbing? Instructors share their pro tips for finding class subs and subbing for others.
Class Essentials
What “go-to” items and class essentials do you keep in your backpack or duffle bag? What’s in your professional instructor “kit” and why?
Group Exercise Cues for Success
Best practices for efficient group exercise cues
Lessons From Kenyan Runners
To get faster and chase their dreams, Kenyan runners have specific training habits which can benefit your fitness business and career.