Mental wellness is emerging as a new industry—worth $120.8 billion—based on consumer spending in four major markets, according to a Global Wellness Institute (GWI) report, “Defining the Mental Wellness Economy.” The four markets are senses, space and sleep ($49.5 billion); brain-boosting nutraceuticals and botanicals ($34.8 billion); self-improvement ($33.6 billion); and meditation and mindfulness ($2.9 billion).

Mental wellness, in contrast to mental health, is defined as “a dynamic process of moving from languishing to resilience, to flourishing.” Four pathways for mental wellness are “activity and creativity; growth and nourishment; rest and rejuvenation; and connection and meaning.”

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