Business
2021 IDEA World Fitness Awards
We celebrate the recipients and finalists of the IDEA World Fitness Awards and take pride in their efforts to Inspire the World to Fitness®.
Fitness Business Management
If you’re paralyzed by the specter of making a wrong move with your fitness business, this excerpt from the IDEAfit PRO SHOW podcast may be just what you need to get unstuck.
4 Legal Essentials Every Studio Owner Must Know in the Post-COVID Era
In order to operate your business safely, here is a legal crash course with 4 core tips you should keep in mind.
Digital Fitness Lessons With Impact
Instead of viewing digital fitness companies as opponents, what if we drew lessons from their successes to enhance what we provide in person?
How to Develop Compassionate Coaching
Compassionate coaching involves recognizing the needs of another person, feeling empathy for that individual and taking action to help.
How the Pandemic Redefined Customer Service
These four considerations will help your business deliver exceptional customer service, retain clients, and succeed during turbulent times.
Making Outdoor Fitness Work
Businesses are realizing that outdoor fitness is the ideal way to keep patrons engaged, so we gathered some tips to help you adapt.
Organizational Efficiency: Perfecting Your Priorities
Fitness businesses that make it are the ones who achieve organizational efficiency by using fewer resources to meet the same goals.
How to Get 397 Leads in 13 Days
As a business coach for gym owners, I’ve taught this to many of my clients who have used this method with similar success as noted above.
Online Fitness Platforms for Freelance Fit Pros
With the pandemic, many fit pros rose to the occasion by providing online fitness platforms that offered business tools to improve training.
Creating Inclusivity in Fitness Spaces
When fit pro fail to acknowledge racism, homophobia and other systems of oppression, we fail in creating inclusivity in fitness spaces.
Innovate Your Fitness Career
IDEA World Virtual will feature more than 100 workshops, lectures and workouts led by industry experts to help your fitness career thrive.
IDEA Membership Reimagined for Fitness Professionals
We listened to IDEA members to blaze a path forward, creating a new membership, podcast and tools for fitness professionals.
How to Name Your Group Fitness Class
A group fitness class title is a calling card; it attracts participants by previewing or hinting at the class experience.
Upgrade Your Career With Personalized Fitness
The wellness landscape is shifting, and people are looking for an opportunity to make changes. The answer may lie in personalized fitness.
Tech Strategies for Fitness Business Success, Part Two
As our industry shifts, an essential conversation is technology—in particular, how to create a full-scale experience for clients of your fitness business.
Fitness Careers: United We Thrive
Fitness professionals will come together to exchange best practices and discoveries in their fitness careers at 2021 IDEA World Virtual, July 9–11.
Increased Loan Limits for COVID-19 Business Relief
Small business owners will soon be able to borrow more COVID-19 business relief money through the Economic Injury Disaster Loan (EIDL) program.
Expand Your Skillset With Pilates and Mind-Body Movement
Pilates and mind-body movement to keep your clients engaged, motivated and eager to keep moving with you in-person and virtually.
Gen Z Values Sustainability
When marketing to young adults, consider brand values. Gen Z and millennials care about sustainability and social impact, according to a survey.
