Training older adults is very gratifying. They tend to be highly motivated and goal oriented. My clients in their 70s, 80s and 90s have often been told to exercise by their physicians. For these clients, the goal in training is, above all, to be healthy. Beyond that, they want to maintain their quality of life and independent living status.
Have you considered expanding your business to an online platform? Jade Teta, ND, CSCS, co-creator of Metabolic Effect, shares his top 5 tips for developing a successful online coaching business.
Jade Teta interview.m4v
by Biray Alsac-Seitz, MS
Nothing is more rewarding than seeing clients smile—and not because they lost weight or improved their fitness, either. When clients exude confidence that comes from having adopted a healthier outlook on life, it is because their transformation was more than external—it came from within.newsletter_teaser: Nothing is more rewarding than seeing clients smile—and not because they lost weight or improved their fitness, either. When clients exude confidence that comes from having adopted a healthier outlook on life, it is because their transformation was more than external—it came from within.
by Mary Monroe
Successful personal trainers and business owners know that education and networking are key to staying at the forefront of the industry. This year you don’t have to be on the East Coast to experience top-level learning while interacting with fellow colleagues. The IDEA Personal Trainer Institute—the longest-running conference exclusively for personal trainers—is expanding to the Pacific Northwest.newsletter_teaser: Successful personal trainers and business owners know that education and networking are key to staying at the forefront of the industry. This year you don’t have to be on the East Coast to experience top-level learning while interacting with fellow colleagues.
by Megan Senger
Fitness is an exciting industry filled with passionate people. Yet personal training itself is frequently a dollars-for-hours trade with inherent income limits and a high rate of burnout.
The solution? Convert to a small group–dominant business model, where one trainer works with up to a dozen clients at the same time (see www.ideafit.com/fitness-library/small-group-secrets-the-start-up-plan).newsletter_teaser: Fitness is an exciting industry filled with passionate people. Yet personal training itself is frequently a dollars-for-hours trade with inherent income limits and a high rate of burnout.
by Troy Fontana
When you’re looking to build a successful personal training business, having a sound understanding of finances is a must. Most fitness experts possess exceptional interpersonal skills and are able to transform lives. But they often lack the ability to effectively manage and balance a budget and to use it to forecast and take advantage of financial trends. Financial mishaps and misunderstandings can lead to business failure in no time. In this article, I will share several simple strategies that you can implement today to get your business on track to financial freedom.newsletter_teaser: When you’re looking to build a successful personal training business, having a sound understanding of finances is a must. Most fitness experts possess exceptional interpersonal skills and are able to transform lives.
by Carrie Myers Smith
When I first considered specializing in women’s health and fitness, I was worried I would limit my business too much to a certain demographic, ultimately decreasing my cash flow. I live in a rural community, and the client pool was small to begin with. But my passion was to work with women—new and expecting moms, women who needed to focus more on strength and fitness than on thinness, women who had struggled most of their lives with their weight and their self-esteem.newsletter_teaser: When I first considered specializing in women’s health and fitness, I was worried I would limit my business too much to a certain demographic, ultimately decreasing my cash flow.
by Mary Monroe
As a fitness facility manager, owner or personal training director, you know a good investment when you see one. This year you don’t have to be on the East Coast to experience the top educational conference in the personal training industry.
newsletter_teaser: As a fitness facility manager, owner or personal training director, you know a good investment when you see one. This year you don’t have to be on the East Coast to experience the top educational conference in the personal training industry.
I’ve worked with many clients with type 2 diabetes, ranging in age from 30 to 85 years old. Even though age and ability are different in each case, the challenge remains the same: Develop a safe and effective program that will be vigorous enough to improve muscle strength and provide cardiovascular benefit without inducing complications from the diabetes.