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Preventative Health Measures Backed by Science
Prevention is one of the most effective strategies for reducing the risk of chronic disease and enhancing long-term quality of life. While genetics play a role in health outcomes, lifestyle…
Learn to Grow
In any profession—and in life—success is often measured by return on investment (ROI). For today’s fitness professionals, that ROI goes far beyond financial gain. It encompasses improved client outcomes, professional…
Understanding Professional Liability Insurance: Claims Made vs. Occurrence Policies
As a fitness professional, you’re skilled in giving instructions and doing what you can to match a As a fitness professional, you’re skilled in giving instructions and doing what you…
IDEA Health & Fitness Association partners with Positive Coaching Alliance to provide FREE workshop at IDEA® World
For Immediate Release: June 27, 2025 For Further Information: Drisha Leggitt, DLeggitt@ideafit.com – IDEA Media: (916) 206-2553 Free Two-Day Expo Pass & Positive Coaching Alliance Workshop at IDEA® World Convention – Sacramento:…
Understanding the Difference Between Muscle Hypertrophy and Muscular Strength
More Than Just Building Muscle When most people start a resistance training program, they usually have a goal in mind: getting stronger, looking more toned, or building bigger muscles. But…
IDEA Health & Fitness Association Announces 2025 IDEA® World Award Finalists and Jack and Elaine LaLanne Award Honoree
IDEA Health & Fitness Association is proud to announce the finalists for the 2025 IDEA® Industry Awards, as well as this year’s recipient of the IDEA® Jack LaLanne Award. IDEA…
What is Fitness Professional Liability Insurance?
Professional Liability insurance, also known as Errors and Omissions insurance or Malpractice insurance, insures you against claims made by clients alleging negligence related to the services you provided as a…
Press Release – 2025 IDEA® World
For Immediate Release: For Further Information: Drisha Leggitt, IDEA Media: (916) 206-2553 IDEA® World Convention in Sacramento, California: July 17-19, 2025 Health & Fitness Leaders from 80 Countries Converge…
Protein and the Mid-Life Shift
As a fitness professional, you’ve likely had countless conversations with clients about protein—how much they need, when to eat it, and what types are best. But when your clients hit…
IDEA Career Success Workshop – Biz Basics as an Employee
As part of our ongoing series; IDEA’s Career Success Workshop, let’s discuss Biz Basics. What are the basics to being successful as a Fit Pro? In this article, we approach…
Day 12 – Functional Movement Patterns for Older Adults
PROPER movement is essential for FUNCTION! Get 30% off on ‘Functional Movement Patterns for Older Adults‘ with code 24FITNESS30Off. Functional Movement Patterns for Older Adults The seven fundamental movement patterns…
Day 11 – Metabolism: Fact or Fiction
FACT or FICTION? Find out with 30% off ‘Metabolism: Fact of Fiction‘. Use code 24FITNESS30Off. Metabolism: Fact or Fiction There is so much posted on social media about ways to…
Day 10 – Functional Flexibility for the Active Aging
Stay ACTIVE for improved FUNCTION with 30%‘ Functional Flexibility for the Active Aging‘. Use code 24FITNESS30Off. Functional Flexibility for the Active Aging As clients age, flexibility decreases. In this session,…
Day 9 – Cover your bases with CoverMe Fitness!
Get your First 3 Months 50% off and 50% off Onboarding Fees Day 9 of 12 Days of Fitness sale! We only have a few days left, take advantage of…
Day 8 – Training from the Ground Up
GROUND your lower-body knowledge with 30% off ‘Training from the Ground Up: Improving Lower-Body Kinetic Chain Function for Knee and Hip Pain‘! Use code 24FITNESS30Off Training from the Ground Up:…
Introducing IDEA’s Fitness Mentor Network: Empowering Professionals, Building Community
We work in an ever-shifting field. As such, our professionals are often called to overcome new challenges, learn new innovations, and adopt cutting edge training and coaching techniques all of…
What Type of Stove You Cook Dinner On Can Impact Indoor Air Quality
Gas stoves are still widely prevalent in U.S. homes, but they come with a potential health risk. Switching from a gas stove to an electric induction stove can slash indoor…
Ultra-Processed Food Intake Tied to Chronic Insomnia
It’s not just late-night screen time that could be messing up people’s sleep, but also the amount of nutritionally poor grub that they are eating. Consumption of ultra-processed foods is…
Day 7 – Barefoot Training Specialist® Level 1 Certification
Stay aFOOT of the latest barefoot mechanics with 25% off Barefoot Training Specialist® Level 1 Certification course! Use code BAREFOOT25Off. Barefoot Training Specialist® Level 1 Certification EBFA Barefoot Training Specialist®…
Day 6 – Balancing Hormones for Optimal Weight Loss
Find optimal weight loss techniques with ‘Balancing Hormones for Optimal Weight Loss’. Use code 24FITNESS30Off. Balancing Hormones for Optimal Weight Loss You often hear that achieving your ideal weight is…