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Anti-Aging Industry Valued at $96.89 Billion

Fitness and wellness professionals should promote the benefits of mindful physical activity to preserve youthfulness. Increased interest in health, longevity and integrative approaches to wellness are stimulating “anti-aging” business. Supported by aging Baby Boomers and the anti-aging medical movement, the industry is presently valued at $96.89 billion. And according to “Anti-Aging Products: A Global Strategic Business Report,” released in March 2008 by Global Industry Analysts Inc., based in San Jose, California, the market is projected to be worth $115.5 billion by 2010.

The anti-aging industry includes products to enhance skin, hair and body appearance, as well as nutritional supplements. Interest in looking young and staying healthy is projected to increase in future years.

Shirley Archer-Eichenberger, JD, MA

Shirley Archer, JD, MA, is an internationally acknowledged integrative health and mindfulness specialist, best-selling author of 16 fitness and wellness books translated into multiple languages and sold worldwide, award-winning health journalist, contributing editor to Fitness Journal, media spokesperson, and IDEA's 2008 Fitness Instructor of the Year. She's a 25-year industry veteran and former health and fitness educator at the Stanford Prevention Research Center, who has served on multiple industry committees and co-authored trade books and manuals for ACE, ACSM and YMCA of the USA. She has appeared on TV worldwide and was a featured trainer on America's Next Top Model.

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November-December 2020 IDEA Fitness Journal

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