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10 Reasons Why Fitness Instructors Should Teach on Vacation
Picture yourself training clients or leading a class on a white sandy beach, poolside or in a gazebo overlooking sparkling blue waters. As a certified fitness instructor who travels to teach at a vacation destination, you will get all the benefits of a luxury holiday while inspiring and showcasing your expertise to new clientele. Here are 10 benefits to going beyond your club or studio and exploring opportunities that could lead you to some of the most coveted locations around the world:
Do It for the ‘Gram
Instagram’s billion active monthly users and 500 million active weekly users demand your attention. If you’re doing any marketing for your gym or fitness studio, it’s a platform you can’t afford to ignore.
But, being strong on the 'gram doesn’t have to dominate your time.
How to Make First-Time Gym Clients Feel Welcome
Your gym should be a welcoming space.
First-timers should feel comfortable—and wanted—walking in and working out or taking classes.
Not only is being welcoming an important part of the human contract, but it’s doubly important for your business. First-time customers, of course, can become repeat customers and even members. Making sure their first experience at your gym or studio is positive is important for your bottom line.
How to Prepare for Shopping’s “Busy Season”
As the holidays approach, so does the three-day Super Bowl of Shopping.
Black Friday (Nov. 29), Small Business Saturday (Nov. 30), and Cyber Monday (Dec. 2) are all circled on any good bargain-hunter’s calendar.
Enticing them can mean a chance to bolster your retail sales. AND, if you present the right deal, you can earn a customer who will return again and again.
Get Your Fitness Business Ready for the Holidays
Whether you’re getting your first frost warnings or temps have dropped from 100 degrees to a balmy 95 where you live, summer is just about over.
That means it’s time to plan for the holidays at your fitness business and the ensuing new year’s rush.
5 Steps to Better SEO for Your Website
Search engine optimization—SEO—isn’t black magic. It’s all about creating readable, searchable content. That way people can easily complete their tasks and learn what they need to learn from your website.
If you do that well enough, your business’s website should rank more highly on Google and other search engines.
How Designing a Great Newsletter Increases Customer Engagement
It’s important to regularly contact your customers. The act makes them feel valued and supported. Plus, it keeps you top-of-mind.
An email newsletter is a great way to do that.
5 Easy Automated Text and Email Wins for You
Automated marketing should be the bedrock of your marketing strategy.
It’ll deliver a good, consistent message to new and current customers. That should help to retain and grow revenue.
Beat the Summer Lull at Your Fitness Business
Summer is here, which for many fitness businesses means downtime at their studio or gym. As a studio owner myself, I’ve experienced what seems like “The Endless Summer,” too.
Long gone are the days of resolutions and defined schedules. Instead, clients are away on vacation, taking care of kiddos on summer break, spending more time outdoors—and, for some, all of the above.
3 Keys to Profitable Growth Strategies for Advanced Fitness Business Owners
The most successful fitness professionals and business owners reach a point where their time and energy are MAXED OUT!
There’s simply no more capacity to continue growing their business. There aren’t enough hours in the day.
So even though they want more out of their fitness business, they don’t have the capacity or capability to continue increasing total client numbers.
Six Tips for Avoiding Holiday Weight Gain
No one wants to gain weight during the holidays, but it’s difficult to turn down all that scrumptious food and drink—and you shouldn’t! Forget denial: these six science-based strategies will help you enjoy the season healthfully without packing on the pounds.
How to Triple Your Monthly Income with Virtual Training
Have you ever asked yourself, “how can I grow my professional training business when I am spending so much time driving from session to session?”
We hear this all too often in the professional training community, which is why many trainers have expanded into offering virtual training sessions. It’s the fastest way to tripling your monthly income while cutting your travel time in half. Sound too good to be true? Read Henry’s story below to learn more.
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Keeping Your Business Fit
Owning your own fitness business is fun and rewarding, but it also carries risks. It’s smart to understand those risks and how you can minimize their impact on your business. Here’s what you need to know about personal trainer insurance to keep your business in shape.
Choosing a Sports Nutrition Brand
Naturally you want the best for your clients and yourself, whether it’s a perfectly tailored workout or the ideal diet and nutrition regimen. But when it comes to supplements, how do you assess quality? For 30 years NOW Sports has been making pure, unadulterated sports nutrition products, and we have some helpful tips on what to look for when choosing a sports nutrition brand that’s ideal for you and your clients.
2018 NSCA Personal Trainers Conference
The 2018 NSCA Personal Trainers Conference is more than just an event – it’s an experience that will power your potential. Join the industry’s more forward-thinking innovators and influencers in Baltimore, MD or online via Live Stream for a weekend filled with cutting-edge science and application designed to advance fitness professionals.
5 Tips to Enhance your Client Journey
By Trever Ackerman, Chief Marketing Officer of Fitness Together®, a one-on-one private, personal training franchise focused on changing clients’ lives with improved fitness and health.
Total-Body Training Moves, Featuring P.J. Stahl and the PowerWave
Keep your clients guessing or simply change up your own workout with new moves and new equipment. Power Systems Master Coach PJ Stahl breaks down two exercises that use the PowerWave: the Back Squat and the Woodchop. These exercises will fit perfectly into a total-body circuit training class or a one-on-one training session.
Foam-Rolling Techniques: A 4-Step Formula
It seems as though the best way to foam-roll is in the name: Roll, and rolling back and forth has merit and support from the scientific community. In a recently published foam-rolling review, Kalichman and David (2017) examined 42 studies that revealed that there are only a few different rolling techniques. The most common is to roll the length of a chosen muscle for a set time (1–2 minutes is the most common). Another common technique is to “knead” the muscle with small back-and-forth motions along the length of the muscle.
Staby & io-ball: Challenge Your Core; Train Smarter
The Staby and io-ball are two of the most versatile fitness tools on the market today. The Staby is a vibrational rod developed and manufactured in Germany, using innovative materials that are also used in the aerospace industry. Because vibrational training strengthens even the small, intrinsic muscles surrounding the joints and postural muscles, it has proven to be an extremely successful addition to a regular exercise program. Employing this tool for 10–15 minutes within a regular exercise program enhances the overall benefits of an hour of exercise.