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Choosing a Sports Nutrition Brand

By IDEA Authors | August 28, 2018 |

Naturally you want the best for your clients and yourself, whether it’s a perfectly tailored workout or the ideal diet and nutrition regimen. But when it comes to supplements, how do you assess quality? For 30 years NOW Sports has been making pure, unadulterated sports nutrition products, and we have some helpful tips on what to look for when choosing a sports nutrition brand that’s ideal for you and your clients.

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2018 NSCA Personal Trainers Conference

By IDEA Authors | June 22, 2018 |

The 2018 NSCA Personal Trainers Conference is more than just an event – it’s an experience that will power your potential. Join the industry’s more forward-thinking innovators and influencers in Baltimore, MD or online via Live Stream for a weekend filled with cutting-edge science and application designed to advance fitness professionals.

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Foam-Rolling Techniques: A 4-Step Formula

By IDEA Authors | September 21, 2017 |

It seems as though the best way to foam-roll is in the name: Roll, and rolling back and forth has merit and support from the scientific community. In a recently published foam-rolling review, Kalichman and David (2017) examined 42 studies that revealed that there are only a few different rolling techniques. The most common is to roll the length of a chosen muscle for a set time (1–2 minutes is the most common). Another common technique is to “knead” the muscle with small back-and-forth motions along the length of the muscle.

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Staby & io-ball: Challenge Your Core; Train Smarter

By IDEA Authors | September 21, 2017 |

The Staby and io-ball are two of the most versatile fitness tools on the market today. The Staby is a vibrational rod developed and manufactured in Germany, using innovative materials that are also used in the aerospace industry. Because vibrational training strengthens even the small, intrinsic muscles surrounding the joints and postural muscles, it has proven to be an extremely successful addition to a regular exercise program. Employing this tool for 10–15 minutes within a regular exercise program enhances the overall benefits of an hour of exercise.

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When to Progress, When to Regress

By IDEA Authors | November 17, 2016 |

Establish a Baseline

Before you can even think about progressing a client, you first need to establish a baseline. Every trainer should have a system in place for completing a starting evaluation. This evaluation should give you a comprehensive idea of what your client is capable of and what his or her limitations are.

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The Importance of Wearables, Data and Energy Systems Development

By IDEA Authors | September 22, 2016 |

Today’s consumer is at the center of an explosion of wearable devices marketed to those who are trying to meet their health and fitness goals. However, not everyone is using this technology to his or her advantage. Not only can you help your clients understand the benefits of wearable technology; you can also analyze the data for insights into their habits, allowing you to further customize their training.

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Yoga Therapy for Injury Prevention and Recovery

By IDEA Authors | July 22, 2016 |

Yoga is one of the nation’s leading natural therapies used by millions of Americans to address chronic and acute conditions, and to promote a lifetime of health and well-being. From professional athletes and physical trainers to gym-goers and overworked professionals, the masses have adopted yoga as a supplement to other workouts because its benefits include greater strength, flexibility, peace of mind and stress control.

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Enhance Functional Training With Hydro-Inertia®

By IDEA Authors | May 18, 2016 |

Trainers are constantly in search of new and exciting ways to take their training up a notch. The new millennium introduced stability training as a way of increasing balance and core challenges. By standing on a dynamic surface, trainers sought to create an unstable environment to stimulate the nervous system to improve balance, stability and. thereby, function.

But what about the upper body?

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The Science of Suspension Exercise

By IDEA Authors | January 7, 2016 |

Suspension exercise combines body weight and anchored, seatbelt-like straps to provide an alternative to free weights and machines. The question on a lot of trainers’s minds is whether these strap-based training systems work as well as more traditional resistance training tools. Though research into this question has been somewhat sparse, studies are starting to paint a picture of effective ways to integrate suspension exercise into a workout program.

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