In case you haven’t heard, I’m calling attention to an opportunity I don’t want you to miss: Our new IDEAfit+ Membership!

This value-packed member opportunity lets you continue to enjoy access to Fitness Journal and all of our specialty digital publications—plus our credible, practical resources; client tools; and multiple resources for connecting with like-minded pros. And the unlimited CECs alone make it a smart investment.

“We can’t think of a better way to unite and strengthen our industry,” says IDEA’s general manager and vice president, Amy Thompson. “We feel it is imperative that we support our members in this challenging time by providing the tools, support and community they need to thrive.”

Aside from the value in this membership package, why should you renew? Think of IDEAfit+ as your essential career mastermind partner. Our surveys for job satisfaction and compensation have shown that IDEA Members earn more money and stay in fitness careers longer than the industry average. With the fitness landscape dramatically and forever changed by the pandemic, IDEA’s mandate—to develop the most relevant continuing education and business tools to advance the careers of all fitness pros—is fully primed to answer these challenges. Call our Inspired Service team to renew today: 800-999-4332, ext. 7.

Podcast Alert: IDEAfit PRO SHOW

By the time you read this, we will have produced about 20 installments of our new podcast, the IDEAfit PRO SHOW. It’s been really exciting to see our excellent content leap off the pages of this magazine and into digital media for you to enjoy on the go. Haven’t listened yet? Here’s the scoop:

The PRO SHOW is an extension of everything you love about IDEA material. Whether it’s drilling deeper into a research review about eccentric versus concentric training protocols with Len Kravitz, PhD; discussing social media and marketing strategy with Jessica Maurer; or getting sparked with motivational messaging and business insights from Todd Durkin, MA, we’ve got the bases covered. Subscribe to the IDEAfit PRO SHOW at Apple Podcasts or on any of your favorite podcast apps. Please take a moment to leave us a 5-star review!

New E-Book Series

Led by executive editor Joy Keller, the IDEA editorial team has been busy building a Pandemic Playbook series of e-books to support your reopening process and help you reengage with your clients. These practical compilations include guidance on clearly communicating to the public that your facility is safe and clean; ideas for motivating your team; marketing suggestions to entice members back; and much more. We encourage you to use this bonus material as a guide to making a fresh start. You’ll find the e-books at

After you renew your membership, sit back and savor the thought-provoking lineup of features in this issue. The topics are relevant to the times we are living through, and we hope they will nourish and sustain your mind and spirit until our next issue. We’d love to hear what you think of the topics we’ve chosen to cover: [email protected]


Keep inspiring!

Sandy Todd Webster





Sandy Todd Webster

Editor in Chief