Spas Project Growth in Mind-Body Programs
Spas that provide exercise programs and facilities will continue to add more yoga and more “spiritual or mind-body” offerings, according to the International Spa Association’s 2004 Spa Industry Study. The study results, based on responses by spa owners in the U.S. and Canada, project that yoga will become the most popular exercise program, offered by 89% of all spas that provide exercise sessions. The study also projects that spiritual or mind-body choices will increase, with 65% of facilities providing this type of programming in the next 12 months. Twenty-seven percent of all types of spas reported offering exercise programs and facilities as part of their spa experience.
Shirley Eichenberger-Archer, JD, MA
Shirley Eichenberger-Archer, JD, MA, is an internationally acknowledged integrative health and mindfulness specialist, best-selling author of 16 fitness and wellness books translated into multiple languages and sold worldwide, award-winning health journalist, contributing editor to Fitness Journal, media spokesperson, and IDEA's 2008 Fitness Instructor of the Year. She's a 25-year industry veteran and former health and fitness educator at the Stanford Prevention Research Center, who has served on multiple industry committees and co-authored trade books and manuals for ACE, ACSM and YMCA of the USA. She has appeared on TV worldwide and was a featured trainer on America's Next Top Model.
