IDEAโs path has been leading-edge, storied and full of heart. We grew from a fledgling association and a small annual gathering of fitness professionals into a respected industry leader, continuing education provider and imagineer of the impressive IDEAยฎ World Convention. IDEA has come to this exact moment in time as a sum of all the parts, moments, people and happenings since the companyโs founding in 1982.
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