Programming
Behavior Change: What the Research Tells Us
Behavior change psychology has immense value to personal trainers and other fitness pros looking to motivate their clients.
Creative Ideas That Inspire
TabataRide, offered at various JoyRide® locations and based on Tabata™ workouts, is an indoor cycling class that offers high-intensity interval drills that include 20 seconds of top effort and 10 seconds of recovery, repeated for 4 minutes. This is followed by 1 minute of rest before repeating the cycle. The high-energy, super-athletic classes at this studio are designed to “torch calories and boost endorphins.” In addition, the instructors strive to provide authenticity, joy, humor and positivity.
Sample Class: Mindful Restoration and Recovery
High-intensity interval training has been all the rage for a while now, but participants are finally starting to recognize the benefits of recovery. During this restorative phase, the body repairs itself, which leads to optimal training improvements. The following class supports the recovery process by exploring mindfulness, relaxation and breathing techniques. It also addresses body awareness, muscle tension and myofascial trigger points. Make this a stand-alone 60-minute class or condense it to a 30- or 15-minute session.
How (and Why) to Host a Family-Themed Indoor Cycling Class
Every Thursday morning, my cycle studio fills with an array of participants, ranging from accomplished Ironman® finishers to preschool moms trying to maximize their minutes—and Nora, a 92-year-old great-grandmother. Together we pedal like maniacs, laugh, sing a few refrains and walk out soaked through with sweat. In the cycle studio, participants of all ages and abilities can be motivated by being in a group, but riders can still slow down when they need to without sticking out. In fact, my own cycling journey began when I was pregnant and in search of a low-impact workout.
Corporate Fitness Evolves
Employers are looking for partners to provide experiences and solutions in social, emotional, financial, family and career growth and well-being,” says Grace DeSimone, national group fitness director with Plus One Health Management, an Optum company, in New York City. Companies are also embracing mindfulness, meditation and virtual solutions for telecommuting employees, according to DeSimone. All these changes represent an evolution from programs aimed primarily at improving physical health and controlling healthcare costs.
Center of Attention: 4 Strategies for High-Intensity Mental Training
Ours is a world wired for distraction. Online information and social media constantly compete for our attention, thwarting efforts to focus on a single goal. The results are scattered thoughts, shorter attention spans and a rewiring of our brains, all of which prevent us from performing at our very best in whatever we do. For many of us, multitasking—focusing on several targets at once—may seem like the obvious solution. However, performance generally decreases in multitaskers by as much as 40% (Schwartz & Goldstein 2017).
Best Foot Forward
A challenging beginning. Ezra didn’t have an easy start. Born with club feet—a congenital condition in which the foot is twisted out of shape or position—he had his first surgery shortly after birth and spent the first few years of life sleeping with corrective boots.
Where Your Career Goes From Great to EPIC
The IDEA World Convention means a lot of things to different people. For some, it’s primarily about updating their skill sets and knowledge to maintain a competitive edge. For others, the connections and relationships they build at the fitness event are priceless in advancing their careers and enriching their lives. Whatever stands out for each individual, one thing unites allIDEA World attendees: an intense desire to create a career that thrives.
Making Connections That Boost Career Success
Spotting and Fixing Flaws in Walking Biomechanics
Participating in a program of regular exercise is a good idea at any stage of life, but particularly as we get older. Exercising frequently and consistently has many documented benefits, including promoting good health, preventing disease, enhancing mental health and physical capacity, aiding recovery from injury and illness, minimizing the effects of aging, and improving one’s ability to handle the physical demands of life (Bird, Smith & James 1998).
Helpful Productivity Apps
Do you struggle to stay focused or cross off items on your to-do list? There are apps for that. Here, five successful business owners share their favorite apps for getting things done:
The Best Exercise for Alzheimer’s Disease
If you were asked to choose among cardiovascular exercise, resistance training and a combination of both to help people with Alzheimer’s disease, what choice would you make?
Researchers from the University of Connecticut wanted to understand the effects of exercise—if any—on cognitive decline in those at risk of or diagnosed with Alzheimer’s. The scientists performed a meta-analysis of 19 studies (23 exercise interventions) featuring 1,145 adults aged 77 ± 7.5 years.
Creative Ideas That Inspire
KONGA®, at Funk & Twist Fitness in Basingstoke, England, is a high-intensity offering that incorporates elements of boxing, cardio, dance and sculpt. The program vibe is fierce and wild, and sessions are set to upbeat music designed to inspire and motivate. The class is updated each month with fresh choreography so that participants don’t become bored or hit fitness plateaus. It’s appropriate for all levels, from beginners to seasoned fitness enthusiasts.
9 Simple Ways to Keep Your Clients
The success of your business relies solely on your ability to attract and keep clients. Use these tips to enhance the client-trainer relationship so that you can focus more on providing quality service to your current clients and less on finding new ones.
Social Media Contributes to Body Image Pressure
Body image issues in the fitness industry are nothing new. But the need for a more positive philosophy and more diverse perceptions of beauty is especially relevant right now. With rising competition from fitness technologies, social media stars who plug fitness, TV trainers and an increasingly crowded marketplace within our own communities, a nice body can (and should) only get you so far in this industry. We need to emphasize qualifications more than we already do.
Signs the Fitness Industry Has a Body Image Problem
Expectations about body image in the fitness industry crop up in different ways for different people. Some fitness pros ruminate about body image quite often (every day or even every hour), perhaps taking extreme measures to alleviate concerns. Others never really give it that
much thought.
How to Compete Against Discount Clubs
You’ve worked long and hard to get your fitness facility off the ground, and while you’re doing okay in your community, you’ve noticed some of your membership base trickling away. Upon further investigation, you realize that while you’ve had your nose to the grindstone, managing your facility and planning for growth, a discount club has opened up not far from you. Not only that, but a handful of specialty boutique studios have carved out some market share. Where do you fit in, and what can you do to keep your place?
7 Keys to Creating an Unforgettable Onboarding Experience
Do you want to strategically and consistently educate and motivate your new clients so they feel like they’re getting incredible results—and so you’re getting a steady flow of referrals and earning positive social proof? Are you ready to not just deliver but over-deliver? If your answer is yes, then one of your most important next moves is to create a step-by-step onboarding process.
Learn, Connect and Thrive at the IDEA® World Convention
Education is the foundation of the IDEA World Convention, but this fitness event offers plenty more than stellar instruction. For Jonathan Bernath, publicist-turned-personal-trainer, it’s where he discovered the “fitness family” that would guide him in his new career.
May I Have This Dance?
client: Bert | personal trainer: Ann Heizer | location: Oceanside, California
Doctor’s orders. “Thanks for coming into my life and helping me deal with Parkinson’s disease,” says Bert, warmly sharing his respect for his trainer, Ann Heizer. “Working out with you has helped me stay positive and flexible.”
Primed to Squat
Why is it that so few people can squat correctly, yet my 8-year-old son squats perfectly? I’ve never taught him how to squat; he innately learned how, just as he learned to roll over, crawl, pull himself up and eventually walk. He simply needed the freedom to allow his body to move. Movement before strength is key.
