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Business of Group Fitness

Pilates News

The Pilates Method Alliance® (PMA™) intends to offer the first national certification exam for Pilates instructors in August 2005, according to Kevin Bowen, PMA’s chief executive officer and cofounder. Bowen says, “Our goal is to create a professional standard for the industry and give consumers greater protection from incompetence. We are encou…

Navigating Personal Trainer Certifications

Mainstream consumers are starting to embrace personal training, currently one of the leading growth trends in the fitness industry. Once considered within the reach only of celebrities and wealthy socialites, personal fitness trainer (PFT) services are now valued by more people, and more of them are willing to pay. Leading fitness centers throughout the U.S. have thriving personal training programs.