Cybex Pink Treadmills a Success
In the January issue, it was reported that fitness equipment manufacturer CYBEX® had developed special pink treadmills to raise awareness and money for breast cancer research.
For each mile logged on the treadmills in October (National Breast Cancer Awareness Month), the organization would donate money
to the Breast Cancer Research Foundation. The program was a
success: 250,000 miles were logged, resulting in a $50,000 donation.
Ryan Halvorson
Ryan Halvorson is an award-winning writer and editor, and IDEA's director of event programming.