Recovery as a Differentiator
Recovery is increasingly positioned as a defining feature of high-quality coaching rather than an optional add-on. Clients are more aware of fatigue, burnout, and sustainability, leading to greater interest in programs that explicitly account for recovery alongside training stress.
Fitness professionals who integrate recovery into programming and conversation differentiate their services through longevity rather than intensity. Framing recovery as part of progress, rather than a pause from it, supports adherence and reinforces a more sustainable model of fitness engagement.
References
https://www.acefitness.org/resources/pros/expert-articles/




