Create a virtual blueprint for marketing success by pinpointing and catering to your raving fans.
Remember the days when all you had to do to usher in a rush of new clients was run a Facebook campaign or a Groupon® offer? Those days are long gone. The market is becoming saturated, and fitness facilities are popping up on every corner, each wanting a piece of the pie. Also, consumers are becoming more educated about fitness; they’re more cautious about where they spend their hard-earned exercise dollars—and for good reason!