music Archives - IDEA Health & Fitness Association

How Music Can Boost Client Retention

By Jessica Maurer / October 29, 2024

It’s not just a background noise to fill the silence—music can create an immersive experience that keeps clients engaged, motivated, and coming back for more. As a fitness instructor, leveraging the power of music in your classes can turn your workout sessions into something participants enjoy and look forward to. By fostering a sense of…

Young people in a fitness class dancing to music

IDEA Partners With Vibes Music, Offering Licensed Original Artist Music to the Fitness Industry

By ... / April 1, 2024

IDEA® Health & Fitness Association, the world’s leading association for health and fitness professionals, announced today its collaboration with Vibes Music, the only fitness music app that offers licensed original artist music.

Group exercise class using music for motivation

Self-Selected Music and Exercise Motivation

By Shirley Eichenberger-Archer, JD, MA / December 5, 2023

Fitness pros appreciate music’s power to motivate clients to enjoy training and to work harder. Trainers and facility owners alike are challenged by how to select the right music to achieve the highest levels of client satisfaction.

Introducing Merrithew Music™: Energize Your Pilates Workouts

By ... / June 30, 2023

Music has the power to inspire, motivate and energize, and it can make a significant impact on our workouts. That’s why we’ve created Merrithew Music—a series of playlists that are specifically designed to complement your Pilates routine and enhance your overall workout experience. MerrithewTM, the leader in mind-body education and equipment, announced the global release…