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Joy Keller

Joy Keller is executive editor of IDEA Fitness Journal and IDEA Fit Business Success, and is also a certified personal trainer, indoor cycling instructor and yoga teacher (RYT 200). She has been working as a business to business journalist for more than 25 years and specializes in custom communication and content strategy/ production.

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Article Archive

Sample Class: Mind-Body Muscle Mix

January 22, 2014

Many strength-and-conditioning or sports-oriented exercise enthusiasts say they have no desire to add mind-body programs such as yoga or Pilates to their routines, citing lack of time, lack of interest or an inability to “unwind.” To help your boot camp addicts get a taste of the benefits of mind-body movement, seamlessly integrate aspects of yoga and Pilates into your functional boot camp class.

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Share the Savasana!

September 24, 2013

Many yoga teachers consider savasana—also known as corpse pose or relaxation pose—both the easiest and hardest of all postures. Why? On the one hand, the point of the pose is to relax deeply and fully in a supine position with arms and legs gently rolled out to the sides.

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Obese Clients: Are You Meeting Their Real Needs?

August 23, 2013

Do you think obese people are lazy? Weak-willed? Do you get frustrated when they can’t do what you ask because their girth gets in the way? If you think you know obese clients, think again. We talked to obese (and formerly obese) consumers—and the fitness pros who work with them—to find out how they feel,…

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What Obese People Wish Fitness Professionals Knew

July 5, 2013

“I am not lazy.”
“I don’t necessarily want or need to lose as much weight as you think I do. My biomarkers are good.”
“I don’t have access to the same moisture-wicking clothes thin people do, and that can make working out more difficult for me, owing to chafing and lack of comfort.”
“Don’t presume I don’t know how to eat correctly.”
“My body is hard to carry around.”
“Please give me time to do what you ask.”

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Do Fitness Pros Understand Clients With Obesity?

July 1, 2013

??In 1988, Joan Darragh tipped the scales at 288 pounds. During a trip to Japan, she had a defining moment. “I was in a bar, and I sat on a stool built for the slighter Asian frame,” says the New York City resident. “Suddenly, the bolts on my metal stool started to pop.” She tried to pretend it wasn’t her stool making that noise, but she still kept one foot on the floor.

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Transfer Your Energy: IDEA Personal Trainer Institute West

May 3, 2013

Thursday, May 2, 2013

Only at a fitness conference for personal trainers will you see people turning down the Doubletree hotel chocolate chip cookie. Not every person checking in for the IDEA Personal Trainer Institute West in Seattle bypassed the heavenly, sweet packet of fat and sugar, of course, but the front desk staff definitely had extras left over for the next crowd.

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Apps for Group Fitness Instructors

April 9, 2013

Have you ever awakened at 3:00 am in a cold sweat, clutching your bed covers and muttering, “But I’m not on the schedule, and I have to drive across town in 5 minutes!”? Once your heartbeat has settled down, you realize you were having a nightmare that was triggered directly by your sometimes hectic life…

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Overheard in the Locker Room

February 21, 2013

You just finished teaching what felt like a seamless kickboxing class. You’re feeling that post-teaching buzz that comes from your own endorphins and the added high of inspiring others to move their bodies and have fun.

As you pass through the locker room to freshen up, you overhear a conversation that kills your buzz. “Can you believe she taught that same tired, old routine?” says an unfamiliar voice from behind an open locker door. “I know, right?” echoes another voice. “And she could also stand to lose a pound or two. She doesn’t look that fit to me.”

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Inner IDEA® Conference Explores Range of Topics

December 24, 2012

Pilates instructors and enthusiasts left their studios behind for a weekend to delve into the evolving body of Pilates education presented at the 7th annual Inner IDEA Conference at La Quinta Resort & Club in Palm Springs, California, October 25-28, 2012.

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