fbpx Skip to content

Joy Keller

Joy Keller is executive editor of IDEA Fitness Journal and IDEA Fit Business Success, and is also a certified personal trainer, indoor cycling instructor and yoga teacher (RYT 200). She has been working as a business to business journalist for more than 25 years and specializes in custom communication and content strategy/ production.

View FitConnect Profile

Article Archive

Electric Exercises

February 2, 2009

Washington Athletic Club in Seattle offers members a triple threat with Buff, Bike & Balance. This “express workout” combines 4-minute intervals of cycling, weights and core balance practice “for an intense fat-burning, cardio and sculpting workout.” The Jewish Community Center of San Francisco (JCCSF) gives participants a range of options with its Dance Potluck. Each…

Read More

Off-the-Chart Classes

September 30, 2008

MVP Athletic Club in Rockford, Michigan, offers Back Splash for members who have issues with back pain. According to the online schedule, this aquatic-based class is designed “for the individual with a history of back pain or a recent injury. It covers the principles of stabilization, flexibility, strengthening and conditioning.” IDEA presenter Patrick Goudeau created…

Read More

A Workout for Everyone

August 27, 2008

FACTS Fitness, a fitness company based in suburban Philadelphia, offers a program called C.L.I.M.B. (Creative Ladder Intervals and Mega BootCamp). “This class is a high-energy, dynamic workout that combines creative agility ladder drills and boot-camp-style activities and exercises to work on speed, agility, muscle tone, fat burning and stamina,” says IDEA member Debbi MacArthur, who is the
director of marketing and public relations at FACTS Fitness. “We also do partner
exercises for added motivation, encouragement and team building.”

Read More

Ask These Questions Before Hiring an Accountant

July 31, 2008

Your business is growing slowly but steadily, and you’ve reached the point where you’d like to rely less on accounting software and more on an actual accountant. A good certified public accountant is worth his weight in medicine balls and can save you time and money. According to an article written in the February/March 2003 issue of MyBusiness magazine for the National Feder…

Read More

Identifying Barriers to Fitness in Young Black Girls

July 31, 2008

Findings from a recent study indicate that young black girls prefer sedentary behaviors over active ones. The study, published in the October issue of American Journal of Preventive Medicine (2004; 27 [3], 218–23), also found that caregivers considered television viewing a safe method of supervision. According to the study authors, there is little research on “household and p…

Read More

By the Numbers

July 31, 2008

The National Institutes of Health invested $378.6 million for obesity research in 2003 and $400.1 million in 2004. The plan is to spend $440.3 million in fiscal year 2005. …

Read More

ICAA & AARP Team Up

July 31, 2008

AARP and the International Council on Active Aging (ICAA) have joined forces to educate each other’s members. ICAA will help improve knowledge about active aging among the more than 35 million Americans who are AARP members. In return, AARP will enlighten ICAA members with the latest information and research about aging and aging issues.

“AARP offers a wide range of …

Read More

Walking Reduces Risk of Dementia

July 31, 2008

Older men who walk more than 2 miles a day are less likely to experience dementia than those who are more sedentary, according to a study in the September 22/29 issue of the Journal of the American Medical Association (2004; 292 [12], 1447–53).
A group of 2,257 physically capable men ages 71–93 participated in the Honolulu–Asia Aging Study. Researchers logged the d…

Read More

Age-Targeted Classes Projected to Grow

July 30, 2008

Custom programs for specific age groups are holding steady, according to data from the 2004 IDEA Fitness Programs & Equipment Survey. Respondents from facilities set up to offer these classes believe the trend will continue.
Please excuse our dust. This section of the article is still under construction. …

Read More

Activity Level Predicts Heart Disease in Women

July 30, 2008

New research suggests that a woman’s level of physical activity is a better sign than body weight of existing coronary artery disease and future heart problems. The study, which appeared in the September 8 issue of the Journal of the American Medical Association (2004; 292 [10], 1179–87), examined 906 women who had chest pain, suspected narrowing of the coronary arteries, o…

Read More

Lactic Acid May Enhance Performance

July 30, 2008

The next time your client complains that lactic-acid buildup is keeping her from doing her best, take it with a grain of salt. According to the August 20 issue of Science (2004; 305 [5687], 1112–13), lactic acid just may be “the latest performance-enhancing drug.”
This assessment was based on a study published in the same issue of Science (pp. 1144…

Read More

YMCA Recieves $2 Million in Grants

July 30, 2008

The U.S. Department of Health and Human Services (HHS) has awarded $2 million in grants to the national office of the YMCA. The grants are part of the Steps to a HealthierUS initiative, which aims to reduce the burden of diabetes, overweight, obesity and asthma.

The $2 million in grants, distributed over 4 years, will be awarded in two stages. The first stage will bring together Step…

Read More

Does Stretching Improve Performance?

July 30, 2008

There are numerous studies published on the effects of stretching on exercise performance. If you haven’t had time to read and cross-reference them all, you may be interested in a review of the research, published in the September/October issue of Clinical Journal of Sport Medicine (2004; 14 [5], 267–73).
According to this analysis, stretching immediately before exe…

Read More

A Class for Every Reason

April 30, 2008

IDEA member Melanie Johnson, in New
Haven, Connecticut, created PowerFlowCIRCUIT for
her more advanced Pilates apparatus clients (up to nine students). According to
Johnson, the class “alternates between 15–20 minutes each of a choreographed,
fast-paced reformer workout and a classic Pilates mat class. Each client also
does an exerci…

Read More

IDEA Fitness Fusion Conference™

April 25, 2008

When it comes to training clients and teaching classes, how far will you go to stay on the cutting edge? Where does your learning labyrinth lead? Last month, attendees at the 2008 IDEA Fitness Fusion Conference in Rosemont, Illinois, invested in 3 days of intense, energetic education, reinventing themselves professionally and rekindling their passion for helping others.
This year’s prog…

Read More

Scheduling Variety

March 31, 2008

Healthways’ SilverSneakers fitness
program has introduced YogaStretch and SilverSplash
to help add variety to older-adult programming. The former
uses a chair for support as participants work at their own pace to build
flexibility and endurance, while learning to r…

Read More

Fitness, Not Fat, Better Predictor of Health in Older Adults

March 31, 2008

Your
older-adult client’s fitness level may be more important than his or her level
of body fat, according to a study in the December 5 issue of The Journal of the American Medical
Association (2007; 298 (21), 2507–16). The study found that people
over age 60 who had higher level…

Read More
[class^="wpforms-"]
[class^="wpforms-"]