Sponsorship
News Archive
Media Inquiry
About us
Latest News
The Pursuit of Higher Education
A recent message from a group fitness instructor captured a common sentiment among professionals seeking growth: a desire to take education to the next level and explore formal academic study in fitness. The passion for movement and wellness is evident through consistent participation in workshops and conventions, yet uncertainty remains about how to begin an…
Fitness Career Reinvention in 2025
Embracing Technology as a Career Catalyst Technology is no longer a side tool in fitness careers; it is a central driver of success. Wearable devices, mobile fitness apps, and AI coaching platforms are increasingly integrated into client programming. These tools allow professionals to personalize workouts, track client progress in real time, and provide feedback beyond…
The Strategic Acquisition of CECs
The fitness industry has come a long way in terms of credibility and professionalism since the early days of aerobics classes and outdated gear. Today, industry standards are higher than ever. Many employers will only hire fitness professionals who are certified by organizations approved by independent accrediting bodies such as the National Commission for Certifying…
Staying in the Fitness Game
How do you succeed in the fitness profession? Whether you’ve just gotten certified, you’re returning to a fitness career or you’re an experienced pro who wants to develop new skills, the answer is the same: keep learning. Continuing education is a career necessity that becomes increasingly important as the fitness industry grows more sophisticated, diverse, specialized and evidence-based.
The Best Education Pathway for Success in the Fitness Industry
You may have decided on a career in fitness because you enjoy working out and helping people. While those are excellent starting points, professional success in the fitness industry requires much more. Today’s clients, employers, and health partners expect fitness professionals to have both solid education and credible certifications. This combination demonstrates not only technical…
Fitness Careers Over a Lifetime: Pathways, Purpose & Professional Growth
A career in fitness can be as dynamic and transformative as the lives we help change through movement. Many professionals begin their journey in client-facing roles such as personal training, group exercise instruction, or coaching specific modalities. Over time, however, interests shift, skills evolve, and opportunities emerge that take people into management, entrepreneurship, education, speaking,…