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Shirley Archer

Shirley Archer, JD, MA, is an internationally acknowledged integrative health and mindfulness specialist, best-selling author of 16 fitness and wellness books translated into multiple languages and sold worldwide, award-winning health journalist, contributing editor to Fitness Journal, media spokesperson, and IDEA's 2008 Fitness Instructor of the Year. She's a 25-year industry veteran and former health and fitness educator at the Stanford Prevention Research Center, who has served on multiple industry committees and co-authored trade books and manuals for ACE, ACSM and YMCA of the USA. She has appeared on TV worldwide and was a featured trainer on America's Next Top Model.

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40 Future Fitness Trends to Grow Your Business

June 13, 2022

At IDEA, we’re fond of the number 40, especially this year. The not-so-secret reason? Because 2022 marks our 40th anniversary as a guiding force in health, fitness and nutrition. As we’ve grown up alongside the fitness industry, we’ve witnessed unimaginable transformation and scoped out future fitness trends. Take a look at these 40 solid pathways to success, some of which are already established and others that are emerging.

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Woman with a shoulder injury

Shoulder Injury Prevention

April 15, 2022

The 2022 Bern Consensus Statement provides best practice guidelines for clinicians, athletes and coaches for managing a shoulder injury.

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