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Shirley Eichenberger-Archer, JD, MA

Shirley Eichenberger-Archer, JD, MA

Shirley Archer, JD, MA, is an internationally acknowledged integrative health and mindfulness specialist, best-selling author of 16 fitness and wellness books translated into multiple languages and sold worldwide, award-winning health journalist, contributing editor to Fitness Journal, media spokesperson, and IDEA's 2008 Fitness Instructor of the Year. She's a 25-year industry veteran and former health and fitness educator at the Stanford Prevention Research Center, who has served on multiple industry committees and co-authored trade books and manuals for ACE, ACSM and YMCA of the USA. She has appeared on TV worldwide and was a featured trainer on America's Next Top Model.

Article Archive

Group exercise class using music for motivation

Self-Selected Music and Exercise Motivation

December 5, 2023

Fitness pros appreciate music’s power to motivate clients to enjoy training and to work harder. Trainers and facility owners alike are challenged by how to select the right music to achieve the highest levels of client satisfaction.

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Illustration of hand pushing away germs to show exercise for flu

Physical Activity Lowers Risk of Death From Flu or Pneumonia

December 5, 2023

Flu season is a good time to remind clients of the value of consistent exercise. A recent study based on data from a nationally representative sample of US adults showed that if a person meets the minimum training guidelines for physical activity and muscle strengthening, they may reduce their risk of death by almost 50% when compared with people who do not meet any exercise guidelines.

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Woman doing daily activity for cancer prevention

Short Bursts of Daily Activity and Cancer

December 5, 2023

Short bursts of vigorous lifestyle activity up to a total of four to five minutes per day is linked with a significantly reduced risk of cancer, according to findings described in JAMA Oncology

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