Jill Coleman
Article Archive
In the last 7 years, I’ve mentored over 500 fitness professionals looking to move their business from the in-person, time-for-money grind to the online fitness space. They are eager to gain more time and autonomy by creating products and services that help thousands more clients than they could ever hope to reach at their local big box gym.
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If you’re a fitness business owner or an independently contracted personal trainer, chances are you’re following your passion and doing what you love: helping others achieve improved health and fitness. Good for you.
But owning your own business can be romanticized. In truth, once you’re out on your own, you’re likely a “one-man band”: the trainer, the admin, the lead customer service tech, the content generator, the accountant and the social media department. Welcome to business ownership.
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