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The fitness profession is often seen as a labor of love; many entrepreneurs go into this business motivated to help others live healthier, happier lives. Yes, it’s a fulfilling pursuit, but I believe that our altruistic mindset holds us back as an industry. Personal trainers and studio owners should aim to maximize their revenues. Creating sustainable and thriving fitness careers will help push our young industry forward and allow us to continue to change people’s lives.
Putting You First
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