Ashley Selman"Ashley Selman, MA, is the founder of Evolution Trainers, a seven-figure personal training and wellness studio that operates seamlessly with a world-class team of more than 40 leading health and fitness professionals. Ashley is known for her commitment to living a balanced entrepreneurial life, and coaches others to achieve this through leveraging their strengths, mastering their schedules and building strong teams. Ashley's passion is to help studio owners around the country build successful and thriving businesses through her Studio Owner Mastermind group and her coaching programs. She is an educational consultant for IDEA, is on the IDEA Club and Studio advisory committee, and speaks around the country at many of the industry's leading events."
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The fitness profession is often seen as a labor of love; many entrepreneurs go into this business motivated to help others live healthier, happier lives. Yes, it’s a fulfilling pursuit, but I believe that our altruistic mindset holds us back as an industry. Personal trainers and studio owners should aim to maximize their revenues. Creating sustainable and thriving fitness careers will help push our young industry forward and allow us to continue to change people’s lives.
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